Brand and Operations Coordinator

Posted 19 April by Gordon Yates Limited
£16.00 - £18.00 per hour
London , South East England
Temporary, full-time

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Posted by Gordon Yates Limited
  • Brand Marketing
Brand and Operations Coordinator

Seeking a Temp Brand and Operations Coordinator; for an immediate start; for 6-9 weeks; £16-18an hour - 28K if Perm 
Hybrid working 

Who you will be working for?
Our Client is a not for profit and well known innovative organisation in the City of London.

What will you be doing?
The purpose of this role is to work collaboratively across the organisation and key stakeholders, to support the development, delivery of the clients brand and marketing activity as well supporting team workflow and operational management, whilst keeping a close eye on data and reporting. 
Reporting to the Marketing and Communications Manager, the postholder will coordinate brand management and development as well as organisational branding communications. They will manage the Marketing team workflow process as well as look after team operational reporting.

About you:

  • Responsible for the management of the Clients Digital Asset Management tool, Frontify. Ensure all imagery, brand assets and brand guidance are kept up to date to enable effective use for Staff and Fellows.
  • Plan and conduct Frontify and brand induction training with new and existing members of staff to ensure desired adoption and consistent use of the Clients brand. This includes maintaining a record and database of training given to staff to ensure consistency is guaranteed to all members of staff and improvements can be identified.
  • Work with internal stakeholders and third-party experts to audit the Clients brand, taking forward, communicating, and embedding best practice recommendations cross organisationally.
  • Conduct brand review sign off for a range of organisational outputs. Utilise both formal house visual and tone of voice playbooks as well as recommendations from brand audits.
  • Work with stakeholders to ensure that top tier organisational messaging is applied consistently across the organisation. This includes supporting any updates to messaging through effective auditing and project implementation.
  • Conduct regular reviews of brand and editorial guidelines, recommending and delivering updates Work collaboratively with the team to communicate and embed any changes.
  • Work with members of the Marketing and Communications teams to support set up, delivery, and evaluation of a range of different project and campaigns, as per business needs.
You will also need:
  • Professional qualification/training in marketing or a related discipline or equivalent experience.
  • Good knowledge of marketing operations, including briefs, proposals, scheduling, workflow management.
  • Good understanding and knowledge of brand management, and development.
  • Good understanding and knowledge of inbound marketing and how to monitor and measure engagement and effectiveness.
  • Good understanding and knowledge of digital analytics and reporting on performance (including dashboards).
  • Strong knowledge of digital asset management systems and their effective deployment and application.

Reference: 52505716

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