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Social Media for SEO

Udemy

Summary

Price
Free
Study method
Online
Duration
Self-paced
Qualification
No formal qualification

Overview

Social Media's importance to build your SEO, to keep you up in the search results.

Description

Social media has become an integral part of all marketing methods today. Whether you are a large corporation or a mom and pop store, social media can add to your bottom line. No wonder, it is seen as an intrinsic part of SEO efforts today.

SEO is about optimizing content to appear higher in search rankings. It could be on your website or on your blog, and in social media. Social media values are becoming more influential as companies try to earn better search results. Search engines now use social values, or retweets, Facebook likes and shares, and Google+1s, to help determine organic search rankings. The bottom line is integration. When you integrate SEO and social, you’ll boost your search engine relevancy.

But the question is, ‘How to integrate SEO with Social?’ It is important to have a good content strategy along with an active social media presence, links from your website to your social profiles and vice versa and social share buttons on your website or blog so people can share your content easily.

In addition to helping create a bigger footprint for your brand, social media also enables high quality content creation and link building. Both of which are crucial for SEO. In fact, newer methods, such as infographics, white papers etc have broadened the reach and depth of a SEO campaign.

This course will provide help users to understand some of the best practices for social media optimization and how to optimize its impact towards improving your rankings. It is recommended for internet marketers, social media professionals, SEO experts and all entrepreneurs.

(Note: Since this is a Webinar recording, there could be slight audio/video issues. We apologize for the same )

Find more about Digital Marketing courses at Digital Vidya.

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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