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Pharmaceutical Marketing Essentials

CPD Accredited | Free PDF & Hard Copy Certificate included | Free Retake Exam | Lifetime Access


Training Express Ltd

Summary

Price
£12 inc VAT
Study method
Online
Duration
2 hours · Self-paced
Access to content
Lifetime access
Qualification
No formal qualification
CPD
10 CPD hours / points
Certificates
  • Digital certificate - Free
  • Hard copy certificate - Free
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

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Overview

Pharmaceutical companies typically allocate a significant portion of their budget to marketing and promotion. The global pharmaceutical market size was valued in the hundreds of billions of dollars annually. Learn the Pharmaceutical Marketing Essentials, a narrative that unfurls like a well-scripted drama, drawing you into the compelling world of pharmaceuticals. As you traverse the corridors of knowledge, discover the nuances of product development and regulatory intricacies, where each chapter reveals the meticulous ballet between innovation and compliance.

Feel the pulse of the digital transformation that sweeps through the pharmaceutical realm, a symphony of innovation and compliance harmoniously orchestrated. As you delve into the depths of pharmaceutical pricing and market access strategies, witness the strategic dance that shapes the economic landscape. Engage with the ethical dimension of marketing practices, where principles meet promotion in an elegant pas de deux.

Finally, cast your gaze towards the horizon, as Future Trends and Innovations beckon, promising a glimpse into the ever-evolving future of pharmaceuticals. This journey, wrapped in the eloquence of the British dialect, is your ticket to mastering the art and science of pharmaceutical marketing—a journey where knowledge is not just acquired but embraced.

Key Features

  • CPD Accredited
  • FREE PDF + Hardcopy certificate
  • Fully online, interactive course
  • Self-paced learning and laptop, tablet and smartphone-friendly
  • 24/7 Learning Assistance
  • Discounts on bulk purchases

Certificates

Digital certificate

Digital certificate - Included

Once you’ve successfully completed your course, you will immediately be sent a FREE digital certificate.

Hard copy certificate

Hard copy certificate - Included

Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK).
For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10.
Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

CPD

10 CPD hours / points
Accredited by CPD Quality Standards

Course media

Resources

Description

Course Curriculum

  • Module 01: Introduction to Pharmaceutical Marketing
  • Module 02: Pharmaceutical Product Development and Regulatory Approval Process
  • Module 03: UK Marketing Strategies and Medical Engagement
  • Module 04: Digital Transformation and Compliance
  • Module 05: UK Pharmaceutical Pricing and Market Access Strategies
  • Module 06: Ethical Marketing Practices and Compliance
  • Module 07: Future Trends and Innovations

Learning Outcomes:

  • Introduction to Marketing: Grasp foundational concepts in pharmaceutical marketing strategies and principles.
  • Product Development Mastery: Understand the intricacies of pharmaceutical product development and regulatory approval.
  • UK Marketing Expertise: Gain insights into effective UK marketing strategies and medical engagement.
  • Digital Transformation Insight: Explore the role of digital transformation in pharmaceutical marketing compliance.
  • Pricing Strategies Mastery: Learn about UK pharmaceutical pricing and effective market access strategies.
  • Ethical Marketing Practices: Navigate the ethical dimensions of marketing, ensuring compliance and best practices.

Accreditation

This course is CPD Quality Standards (CPD QS) accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field.

Certificate

After completing this course, you will get a FREE Digital Certificate from Training Express.

Who is this course for?

  • Aspiring Pharmaceutical Marketers
  • Regulatory Affairs Professionals
  • Marketing Strategy Enthusiasts
  • Healthcare Industry Professionals
  • Compliance and Ethics Advocates

Career path

  • Pharmaceutical Marketing Specialist
  • Regulatory Affairs Officer
  • Medical Engagement Coordinator
  • Digital Transformation Analyst
  • Pricing and Market Access Strategist
  • Ethical Marketing Compliance Manager

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.