Personal Branding – Online CPDUK Accredited Training Course
Instant Access | Includes Assessment & Certificate | UK CPD Accredited | Instant Certificate Download
Imperium Edge
Summary
- Certificate of completion - Free
- Exam(s) / assessment(s) is included in price
- Tutor is available to students
Add to basket or enquire
Overview
Personal Branding - Intermediate Level - Online Training Course - CPDUK Accredited.
Welcome to our online Personal Branding training course. All our online training courses, programmes and qualifications are accredited by the CPD Certification Service (CPDUK).
Personal branding is identifying your assets, characteristics, strengths, and skills as an individual. Understanding personal branding will provide advantages in your personal and professional lives. Branding is a mix of how you present yourself and how others see you. It is essential to be aware of how you are viewed.
With our online Personal Branding training course, learners will be able to share their vision and passions with others in your company. Utilise this knowledge through Social Media to define and influence how others see you. You are your brand so protect it. Live it.
Certificate duration: 2 years
Entry requirements: No entry restrictions
Recommended prerequisites: N/A
Assessment type: End of course assessment
Assessment pass mark – 80% needed to pass and gain a CPD certificate
Cost(s) of assessment and certification – All costs included in the course price
Awarding/Accrediting body – CPD Certification Service (CPDUK)
Personal Branding - Intermediate Level - Online Training Course - CPDUK Accredited.
Certificates
Certificate of completion
Digital certificate - Included
CPD
Description
Course aims
With our comprehensive Personal Branding e-learning course, participants will be able to share their vision and passions with others in your company. Utilise this knowledge through social media to define and influence how others see you. You are your brand so protect it. Live it.
Learning outcomes
The learning outcomes of this online Personal Branding training course are to:
- Define your own image
- Control your own image
- Understand how to sharpen your brand
- Use social media appropriately
- Manage your brand in a crisis
- Develop a professional appearance.
What is personal branding?
“Personal branding is the practice of people marketing themselves and their careers as brands. While previous self-help management techniques were about self-improvement, the personal-branding concept suggests instead that success comes from self-packaging. The term is thought to have been first used and discussed in a 1997 article by Tom Peters.
Personal branding is essentially the ongoing process of establishing a prescribed image or impression in the mind of others about an individual, group, or organization. Personal branding often involves the application of one’s name to various products. For example, the celebrity real-estate mogul turned President of the United States, Donald Trump uses his last name extensively on his buildings and on the products he endorses (e.g. Trump Tower). Marketers McNally and Speak define the personal brand in this way:
Your brand is a perception or emotion, maintained by somebody other than you, that describes the total experience of having a relationship with you.“
Why is this online Personal Branding training course essential?
The relationship between brands and consumers needs to be continuously made and remade, and this continuous process creates a demonstration of the ambivalence in brand cultures. This same logic follows for personal brands- there is a constant desire for a reinforcement of the self-brand.
Training your employees on personal branding strengthens your employer brand. Investing in talent development that goes beyond the standard fare of job-related topics can boost employee morale because it empowers them to take ownership of their growth and development.
What is covered in this course?
This online Personal Branding training course includes the following:
- Module One: Getting Started
- Module Two: Defining Yourself (I)
- Module Three: Defining Yourself (II)
- Module Four: Controlling and Developing Your Image
- Module Five: Personal and Professional Influences
- Module Six: Sharpening Your Brand
- Module Seven: Appearance Matters
- Module Eight: Social Media (I)
- Module Nine: Social Media (II)
- Module Ten: Brand Management During a Crisis
- Module Eleven: Branding Personality Traits
- Module Twelve: Wrapping Up.
Personal Branding - Intermediate Level - Online Training Course - CPDUK Accredited.
Who is this course for?
Learn anywhere, anytime on any device.
You will need access to a desktop computer, laptop, tablet or smartphone device to complete these online courses. You can start, pause/stop and return to where you left off.
Our courses utilise responsive design features, making them available on any device of your choice.
Personal Branding - Intermediate Level - Online Training Course - CPDUK Accredited.
Requirements
This online Personal Branding training course is suitable for those who want to know more about marketing themselves and their careers as brands.
Personal Branding - Intermediate Level - Online Training Course - CPDUK Accredited.
Career path
Our online courses and programmes range from introductory modules at Level 1 (awareness/beginner) to advanced and expert modules up to Level 6.
Our e-learning modules count towards CPD hours for professionals in various sectors as well as meeting mandatory and statutory requirements (where relevant).
Personal Branding - Intermediate Level - Online Training Course - CPDUK Accredited.
Questions and answers
Currently there are no Q&As for this course. Be the first to ask a question.
Reviews
Currently there are no reviews for this course. Be the first to leave a review.
Add to basket or enquire
Course provided by
Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
