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Merchandising Analytics: Unlocking Insights for Business Success

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Summary

Price
£15 inc VAT
Study method
Online
Duration
4 hours · Self-paced
Access to content
Lifetime access
Qualification
No formal qualification
CPD
10 CPD hours / points
CPD What's this?
Certificates
  • Certificate of completion - Digital certificate - Free
  • Certificate of completion - Hard copy certificate - £9.99
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students
2 students purchased this course

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Overview

Merchandising is the process of planning, buying, and presenting products to customers in a way that will encourage them to buy. It is a complex and ever-changing field as new products and trends emerge.

If you are interested in a career in merchandising, this course is for you. It will teach you the key concepts and theories of merchandising, as well as the skills you need to succeed in this exciting field.

Learning Outcomes:

After completing this Merchandising course, you will be able to -

  • Understand the theoretical principles and foundations of merchandising.
  • Master product management and merchandise planning techniques.
  • Analyse inventory data and make informed decisions for optimal stock management.
  • Develop strategies for effective pricing, visual merchandising, and customer communication.
  • Comprehend consumer behaviour and the legal framework of consumer rights.

CPD

10 CPD hours / points
Accredited by CPD Quality Standards

Course media

Description

Enter the dynamic world of merchandising and unlock the secrets behind effective product management and merchandise strategies. This comprehensive course covers essential modules, including merchandising theory, product and merchandise management, inventory analysis, pricing strategies, visual merchandising, consumer behaviour, consumer rights, and customer communication. Gain a deep understanding of the theoretical foundations and practical applications of merchandising, equipping you with the knowledge to make informed decisions and optimise sales.

Explore the intricacies of merchandise planning, inventory management, and pricing techniques. Learn the art of visual merchandising to create captivating displays that attract customers. Understand the importance of consumer behaviour and rights in shaping merchandising strategies. Discover effective communication techniques to engage with customers and build lasting relationships. With a theoretical approach, this course sets the stage for success in the field of merchandising.

Who is this course for?

  • Aspiring merchandisers and retail professionals.
  • Marketing and sales professionals interested in merchandising strategies.
  • Small business owners and entrepreneurs in the retail sector.
  • Individuals seeking a theoretical understanding of merchandising principles.

Career path

  • Merchandiser: £18,000 - £40,000 per year
  • Retail Buyer: £20,000 - £50,000 per year
  • Visual Merchandiser: £18,000 - £35,000 per year
  • Merchandise Planner: £20,000 - £45,000 per year

Questions and answers

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Certificates

Certificate of completion - Digital certificate

Digital certificate - Included

Certificate of completion - Hard copy certificate

Hard copy certificate - £9.99

Inside the UK student have to pay an additional delivery fee of £10, whereas International students are required to pay an additional fee of £19.99 to receive a hard copy of the certificate delivered to their address.

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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Similar subjects: Business, Merchandising, Retail
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