Marketing Your Book

Start a new and exciting course on Marketing Your Book. This course will give you all the background information that all potential published authors must understand and know.

This course explains what marketing is how it works in general, and more importantly the particular application marketing has within the publishing industry. You will provided with guidelines on how to market your own work either to an agent or publisher before publication or to the public afterwards.
The course will help you prepare and showcase your writing with the best chance of positive attention from those who are making key decisions about whether or not they should read you or publish you.

Course Syllabus

1: Publishing and all the emotions involved
2: Effective marketing
3: Preparing your manuscript for submission
4:How to find an agent
5: Marketing
6: Research
7: The industry
8: Publicity - how to get plenty of it and how to manage it
9:Promoting your book
10: Launching your book

Module sample

Publishing and all the emotions involved
Getting published can be an emotional rollercoaster. Some might compare it to the excitement of trying to conceive and the wait involved until you see the result of your hard work. Others might say that is similar to applying for a job, working hard to present yourself in a positive and favourable light only to be faced with a long wait to hear the results.
If the thought of any of these situations gets the adrenaline pumping inside you, then you begin to understand how trying to get published will feel. That being said, there is a crucial difference. When you are trying to get a book published you have the full spectrum of emotions to deal with, however, you are required to remain pleasant and not show any signs to agents or publishers that you are not confident in your decisions.

Effective marketing
Effective marketing cannot be achieved overnight. It takes detailed thought, and thought takes time and knowledge. It is a balancing act that needs to include budget, time, understanding of how and when to market as well as when to stop. Too much marketing can alienate a market. Learn now how to make those all important steps so that all efforts invested in marketing your book result in success.

Publicity - how to get plenty of it and how to manage it
Understand what publicity is and what it means in the publishing world. This module will focus on teaching you how to reach your target market, you will gain an understanding on how publicists deal with journalists and what you can do to help the process and you will learn the skills needed to give an effective media interview.

Key features

> 24/7 access for 3 months
> extension availability
> certificate upon successful completion
> Tutor Support Team Monday - Friday
> Live Chat feature

> Internet connection
> Basic computer skills
> Knowledge on using the Internet
> Under age 16 - parental approval needed

Currently there are no Q&As for this course. Be the first to ask a question.