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Knowing Your Customer to Maximise Business Opportunities

Practical Training for Professionals

Summary

Price
£516 inc VAT
Study method
Classroom
Duration
Part-time
Qualification
No formal qualification
CPD
6 CPD hours / points
CPD What's this?
Additional info
  • Tutor is available to students
12 students enquired about this course

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Location & dates

Showing classrooms near 'West Midlands'
Location

Address
Somerset House
Temple Street
BIRMINGHAM
West Midlands
B25DP
United Kingdom
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Address
Village Hotel Club Nottingham
Brailsford Way
Nottingham
Nottinghamshire
NG96DL
United Kingdom
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Address
EEF Venues
Clifton Down
Bristol
Avon
BS83NB
United Kingdom
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Address
Park Plaza Leeds
Boar Lane
Leeds
West Yorkshire
LS15NS
United Kingdom
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Overview

Know Your Customer - Overview

The ability to understand your customer is essential for every successful business to enable it to grow. This inspirational and interactive course gives you the skills, tips and knowledge to ensure you genuinely know what your customer wants and needs and how to deliver it so that they become your best ambassadors.

CPD Value 5.5 Hours

Course Locations

Know Your Customer London
Know Your Customer Manchester
Know Your Customer Nottingham
Know Your Customer Birmingham
Know Your Customer Bristol
Know Your Customer Edinburgh
Know Your Customer Leeds

CPD

6 CPD hours / points
Accredited by Centre of CPD Excellence

Description

Know Your Customer - Timetable

9.30-10.00: Coffee and Intro. How well do you know your business?
10.00-10.30: Let’s profile our existing customers. Who are they, where do they come from and what do you think they want?
10.30-11.15: What are our competitors doing? What can we learn?
11.15-11.30: Coffee break
11.30-12.15: Communication skills with our customers. How do we find out their needs?
12.15-12.45: Effective questioning techniques. Three essential skills of knowing the customer. Questioning, Listening, Action.
12.45-13.45: Lunch
13.45-14.45: Developing feedback forms that your customers will actually want to complete. Acting on feedback.
14.45-15.45: Case studies. Look what others have achieved.
15.45-16.45: Developing an Action Plan for changes you can make to increase customer satisfaction by really knowing your customer.
16:45 - 17:00 Summary and Action Plan agreed


Know Your Customer - Benefits

  • Understand precisely who your customer is, and the best ways to ensure you know exactly what they want and require from your organisation.
  • How to build a successful rapport with new or existing clients and how to ensure they remain loyal.
  • The three essential skills you need to genuinely know your customer.
  • Look at successful companies who really know their customers and see how they have grown through self-development and consistency.
  • Questionnaires, feedback forms and social media. What works best in establishing what your customer really wants.
  • Develop a practical and inspirational action plan to transform your business by really getting to know your customer.

Questions and answers

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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Similar subjects: Customer service, Business