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Copywriting - Copywriting Basics - Secrets That Bring Sales


Udemy

Summary

Price
£66 inc VAT
Study method
Online
Duration
Self-paced
Qualification
No formal qualification

Overview

How to use time-tested, proven copywriting & persuasion techniques in your business to dramatically improve your sales.

Description

STUDENT REVIEW:

"I've listened to many, many messages on the subject of marketing and (this course) with Dave Espino was the best, most concise, helpful, practical, and informative session I've ever heard!"

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Are you fully maximizing all the leverage points in your business?

There are many leverage points in a business. Unfortunately, most business owners never fully maximize all the leverage points, simply because they are not aware of them.

One of the biggest leverage points for a business owner is found in how they communicate the benefits of their product / service so as to maximize sales.

Part of this process involves top-notch copywriting, but there is also an entire mindset and flow to creating a marketing mesage / funnel that sells, and that is what this course is all about.

In this course, you will discover:

  • The best definition of marketing
  • How to craft a powerful message that sells your product / service
  • The power of automated follow-up sequences
  • Introduction to "retargeting" your prospects / customers
  • The power of social proof, power words and risk reversal

Discover these proven copy and sales strategies from Dave Espino, who has sold $140 million of his own products and related services, a true insider in the world of marketing, copywriting and sales.

Reviews

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.