Certificate In Prospecting and Lead Generation Online Course - RRP £399, Now Only £149 For a Limited Time

Master Numerous Prospecting Methods

Prospecting and lead generation is the method of making links which may lead to a sale or other promising result. The leads may come from various sources or undertakings, for example, via the Internet, through personal referrals, through telephone calls either by telemarketers, through advertisements, events, and purchase of lists of potential clients. These and other events can become more easily managed with this great workshop.

With our Prospecting and Lead Generation course, you will begin to see how important it is to develop a core set of sales skills. By managing and looking at the way people interact and seeing things in a new light, you will improve on almost every aspect of their sales strategy.

Course Objectives:

• Identify prospects
• Implement both traditional and new marketing methods
• Use the pipeline effectively
• Educate customers
• Track activity and make adjustments as needed

Course Fast Facts:

1. Easy to follow and understand
2. Only 6 to 8 hours of study is required
3. 12 months access to course
4. Delivered 100% on-line and accessible 24/7 from any computer or smartphone
5. You can study from home or at work, at your own pace, in your own time
6. Download printer friendly course content
7. Certificate (IAOTS Accredited)

Course Delivery

Courses are accessed online via our learning management system by any device including PC, MAC, tablet or Smart Phone.

Recognition & Accreditation

This course is internationally recognized and accredited by the International Association of Online Training Standards (IAOTS). The courses offered by Courses For Success are unique as they are taught in a step by step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. Courses For Success is committed to high completion rates and therefore 100% student satisfaction.

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Features:

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Module One: Getting Started

By the end of this course, you will be able to:

• Identify prospects
• Implement both traditional and new marketing methods
• Use the pipeline effectively
• Educate customers
• Track activity and make adjustments as needed

Module Two: Prospecting

• Make It a Priority
• Identify Your Ideal Prospect
• Choose Prospecting Methods
• Make It a Habit

Module Three: Traditional Marketing Methods

• Cold Calling
• Direct Mail
• Trade Shows
• Networking

Module Four: New Marketing Methods

• Social Networking
• Search Engine Marketing
• Email Marketing
• Display Advertising

Module Five: Generating New Leads

• Become a Brand
• Webinars
• Blogs
• Engaging Video

Module Six: Avoid Common Lead Generation Mistakes

• Limiting Channels
• Failure to Provide Value
• Failure to Connect
• Failure to Try

Module Seven: Educate Prospects

• Content Creation
• Stand Out from the Competition
• Fill Customer Needs
• Always Deliver on Promises

Module Eight: The Pipeline

• Contact
• Meet
• Propose
• Close

Module Nine: Follow up Communication

• Know Your Leads
• Move Quickly
• Know How to Respond
• Set Future Meetings

Module Ten: Track Activity

• Use the Appropriate Tools
• Assess ROI
• Assess Your Advertising Sources
• Record Information about Leads

Module Eleven: Create Customers

• Develop Relationships
• Show Genuine Interest
• Be Professional
• Show Reliability and Integrity

Module Twelve: Wrapping Up

• Words from the Wise

Upon course completion, students will receive a certificate that will serve as proof of their study in this field

Entry requirements

Students must have basic literacy and numeracy skills.

Minimum education

Open entry. Previous schooling and academic achievements are not required for entry into this course.

Computer requirements

Students will need access to a computer and the internet.

Students will also need access the following applications:

Adobe Acrobat Reader

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