CAM Diploma in Digital Marketing

Digital marketing is about communicating the value of a company’s products or services through the digital medium. It is an essential aspect of business and can make for an exciting, rewarding career.

The CAM Diploma in Digital Marketing will give you a comprehensive insight into all elements and channels used in digital marketing, such as Search Engine Optimisation (SEO) and Pay Per Click (PPC) advertising.

There are some skills that are very transferable from other professions that will stand you in good stead for a successful career in marketing. So those with experience working in admin, secretarial or as a PA with skills such as business management, exel and general office skills could really excel with a marketing qualification.

You will learn how to creatively employ digital elements to the marketing mix, influence consumer behaviour using social media platforms and plan effective digital campaigns.

You’ll earn a diploma in digital marketing and become a member of CIM upon joining the course.

• 97% exam pass rates
• Industry experts tutors, handpicked for their expertise
• Full tutor support via phone, email & online
• Regular live online classed for you courses
• Progress at your own pace and earn while you learn
• Specialist career management service.

Student quote

“My employer saw the benefit in the course and the skills I would learn and now I have new skills in Digital Marketing that I didn’t have before.” – Imran Shaikh

Course syllabus:

· Digital marketing essentials

· Digital marketing planning

· Marketing and consumer behaviour.

Assessment

11 x assessments – taken from home

3 x written projects – taken from home

What is included:

· Printed course materials and online eBooks

· One-to-one tutorial support

· Regular live online classes

· 24-hour access to the Virtual Learning Campus

· Personalised individual study plan

· Practice tests, class recordings and student forums

· Specialist Career Management service

· One year’s student membership with the CIM.

What makes studying with Home Learning College different?:

· Qualifications accredited by the leading industry professional bodies

· Flexible online courses so there is no need to attend in person

· 100% pass rate: for all marketing courses since April 2013

· Expert tutorial support from tutors experienced in the industry

· One of the most successful online education platforms in the UK

· All inclusive course package

· Flexible payment options

· Professional advice upon enrolment

Financial options

Choose from a range of flexible payment plans to fit your financial situation. You can split the cost of your course over 12 or 24 monthly payments, which means funding your course is easy and affordable.

Class size

Assigned tutor who supports you one-to-one via phone and email

About the CAM

The CAM Foundation is a UK registered charity that offers qualifications in digital and offline marketing communications. In 2000 the Foundation formed an alliance with CIM and since then CAM qualifications have been awarded by CIM.

CIM is the largest, longest established and most recognised marketing organisation in the world, offering practical professional qualifications to help marketers achieve professional recognition.

Experienced Marketers, looking to develop their digital skills, or those qualified in a related area looking to move into marketing.

· Experience in a marketing.

· A degree or equivalent level 5 qualification.

· A marketing level 3 or above qualification.

· If English is not your first language, an IELTS 5.5 is required.

Upon successful completion of the course, you will receive an internationally recognised qualification, awarded by the Chartered Institute of Marketing (CIM).

You will have the knowledge and skills to carry out a range of advanced digital marketing tasks, equipped for Digital Marketing Executive and Accounts Manager roles, up to £35,000.