Advanced Copywriting Strategies for Online Sales
Udemy
Summary
Overview
Description
Advanced Copywriting Strategies for Online Profits
The step-by-step framework for turning online leads into buyers with advanced copywriting techniques
Who is this for:
Coaches, information product creators and internet entrepreneurs that are looking for a follow-along system to increase sales of product or service
What's inside:
- Copywriting law: "Pill in the meat" (How re-positioning can fix this problem)
- "Interpretive vs Definitive Language" The most common, overlooked copywriting mistake
- A simple "tweak" in communication to increase product sales
- Selling without being salesy - The "Copy n' Paste" strategy
- Step-by-step to helping customers "realize" why they need your product
- Incorrect use of "Features vs Benefits" - Why most novices screw this up
- How to double the value of products in the customer's eyes through product description
- "Airplane Assembly" - How to never run in to writer's block when writing copy
- The "no-brainer purchase" sales offer examples
- The "Hollywood Method" to entertain, motivate and profit
- The use of the "Obligation" factor for getting customers to sell themselves
- Tony Robbins' Method of influence
- Walk-through and tear down of 2 "cold-leads-converting" sales letters
- The 1 prerequisite for writing mind-reading, trust building sales copy
- Warning: The dark side of copywriting
- Examples of ethical and effective use of the "Scare Tactic"
- "Emotional trigger-words" archive for "spicing" up your copy
- BONUS - The fill-in-the-blank minimalism sales letter template for info-products
- BONUS - Top 10 Udemy course copywriting mistakes
And much more!
Who this is NOT for:
- Brand consultants that are looking to create brand awareness for clients
- Commercial advertisers working for AD firms
What this system is NOT:
- Marketing 101 theories (AIDA, Maslow's etc.)
- Directions or benefits on becoming a copywriter
- Copywriting "best-practices" for novices
- Directions on becoming a freelance writer
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.