‘Your degree, for free’: we’re paying off £50,000 of student debt

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We’re proud to announce our most ambitious brand campaign to date: a prize draw to pay off up to £50,000 of student debt.

To support this unique, industry-first giveaway, we’ll be spreading the word nationwide. So whether you’re travelling by train, tube or car, or just spending your commute on social media, we’ll be reaching millions of talented candidates with a unique opportunity to win.


Why are we doing it?

Recent research by reed.co.uk revealed that nearly half (45%) of UK employees with student loans say their loan has caused them stress in the past, with over a fifth (21%) saying they often worry about it.

reed.co.uk’s brand purpose is ‘improving lives through work’, and that’s why we want to make finding work after university as stress free as possible.

Removing the worry of monthly repayments will make a huge impact to at least one lucky winner, meaning they can start their working life debt free.


Who can win?

Anyone who has an outstanding loan with the Student Loans Company can enter the free draw.

Simply go to www.reed.co.uk/win to find out more.

And keep an eye out for more details early next year – we’ll be announcing news of at least one lucky winner in January 2020. 


Where will you see it?

As part of our national advertising campaign, we’ll be running hundreds of bus and tube ads, and roadside billboards in key commuting areas throughout London and Manchester. 

And that’s not all. Alongside this will be a range of innovative platform-specific social media promotions, with our ads showing up a combined 30 million times on Facebook, Instagram and Snapchat, as well as via targeted placements right across Youtube.

We’ll also be engaging with influencers across Snapchat, YouTube and Instagram, where they’ll be helping us promote the campaign directly to their followers – another industry first for the UK.


How can you spread the word?

We really believe that this is a fantastic opportunity to change someone’s life for the better and support young people in their careers. And we want to make all of our recruitment customers feel part of it.

Want to help share this unique, memorable campaign? Spread the word using the hashtag #DegreeForFree.

For more information about the campaign, contact your Account Manager today. 



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