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Visual Marketing Manager

Posted 5 January by Venture Recruitment LTD Ended

Visual Marketing Manager

Location: Leicestershire

Salary: £45,000-£50,000

Benefits: Bonus

Reporting into the Chief Customer Officer, the role of the Visual Marketing Manager is to provide visual and written communications across Jones retail estate, delivering the ambition of having a clear, unique band footprint, which is seen by our customers as relevant, engaging and aspirational.

Translating the buying strategies into a clear customer proposition delivering ease of shop, but at the same time inspiring our customers; and communicating this clearly to our store teams to support consistency of execution. Providing head turning windows which will drive foot flow into stores as well as communicating the DNA of the brands.

Support CCO in the delivery of Store of the Future.

Line manager to the Assistant In store Marketing Manager.

Key responsibilities:

  • Setting the visual in store strategy with clear handover to retail teams for execution

  • Develop and deliver the seasonal/phase/weekly visual guidelines ensuring 100% compliance

  • Develop Visual Merchandising adjacencies, profiling and visual techniques to ensure our store environment remains fresh, relevant and clear for the customer

  • Work closely with the Area Managers to develop their VM expertise and understand the challenges of the business and how to improve the performance of each area

  • Support Retail to develop visual skills within the retail function to build strong brand visual experts within each store and keep standards consistent throughout the estate

  • Work in close partnership with the Buying & Merchandising teams to ensure new product launches are landed with authority and in a timely manner across our store estate

  • Ownership of model store to ensure effective handover from guidelines to execution, with clear communication

  • Ownership of sale and promotional communication in terms of visual set up

  • Ownership of all instore visual requirements from windows to POS including creative development, operational delivery and budgetary control

  • Develop and keep updated linear density information for merchandising to ensure maximum options displayed in store

  • Work alongside CCO and Retail on the delivery of new store concepts and new store openings.

Skills, knowledge & experience:

Well rounded, highly creative, solutions driven marketer with at least 8 years VM experience.

  • Inspires a 'customer first’ mentality through all areas of the organisation

  • Strong visual & verbal communication skills with excellent visualising ability

  • Strong product handling / Display skills

  • Highly organised and able to manage and direct multiple projects, with the ability to deliver against tight deadlines

  • Commercial awareness and a strong understanding of space and densities to drive profit

  • Effective communicator and influencer, attention to detail is critical

  • Strong organisational skills and the ability to work well under pressure and react quickly when required

  • Provide expert leadership, articulate and reinforce the vision and direct your team to the achievement of corporate goals

  • Develop strong relationships with internal key stakeholders, store colleagues and suppliers

  • Maintain a productive, positive work environment with a continuous improvement approach to all aspects of management and team delivery.

About us:

At Venture, our ambition is simple - to introduce the very best candidates to great businesses. Specialising in Retail, Hospitality, Sales and Head Office recruitment, we’ve built our reputation through outstanding account management and a flexible approach.

With over 20 years developing a network of trusted contacts - we provide solutions nationwide for high volume requirements and executive search assignments.

Whether you’re in Retail Management, Head office, Restaurant Management, Regional Management or from a Sales environment - whether you are a client, a candidate or a potential new employee we’d love to hear from you.

Your Journey. Your Future. Our Passion.

Keywords: Visual, Marketing, Management, Marketing Manager, Merchandising, POS, Visual Display, Brand profiling.

Required skills

  • Marketing
  • Merchandising
  • Visual Merchandising
  • Manager

Reference: 34148281

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