Social Media Marketing Executive (Graduate)

Posted 26 February by Media Search Inc. Easy Apply

Social Media Marketing Executive (Graduate)

London (City)


My client… Uses content and events to show how to leverage the Internet of Things to create business opportunities putting together cutting edge conferences & industry specific publications. Due to the next phase growth a role has been created for a Social Media Exec.

Role background…This is a brand-new position that has been created to leverage the vast quantity of excellent content that the technology publication produces to position the client as a leader of their space using opportunities available through paid social media marketing.

Primary Responsibilities

  • Management and administration of social media properties.
  • Measurement, testing and reporting on social media activity
  • Assisting editorial team with content distribution
  • Lead generation/delegate acquisition through paid social media channels
  • Close collaboration with editorial teams
  • Delivering all our brand social media campaigns end to end - from briefing and concepts, to launch, optimising and post-campaign analysis
  • Delivering social media content calendars and plans to support broader marketing activity
  • Delivering all social media reporting
  • Championing the social community, engaging, interacting and delivering a first-class social experience for our customers online
  • Supporting events marketing team


  • 6-12 months’ experience in social media management
  • Understanding of web analytics (GA preferred)
  • Understands the role of paid media in social channels and how to track its impact
  • Is comfortable with reporting, data and numbers - you`re commercially savvy, comfortable tracking social sentiment, brand impact and ROI
  • Uses insight to inform marketing campaigns

Familiarity with Social Media tools - Hootsuite/TweetDeck/Manage Flitter/Sprout Social etc.

Required skills

  • Media Tools
  • Social Media Marketing
  • Web Analytics
  • Graduate Level
  • Media Marketing

Reference: 34555281

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