Social Media Manager - £40k+ Benefits

Posted 6 April by Blu Digital Easy Apply
Job Description:

My client is a market leading real estate agency. They are currently looking for a social media expert to work closely within the B2B divisions of its UK business. The role will manage social media channels and advise on social media best practice, in order to promote the market leading real estate agency. The overall objective is to grow awareness of the B2B services they offer.

Based in central London, the Social Media Manager (B2B) will report into the Head of Social Media and work in partnership with the other Social Media Manager (B2C). The Social Media Manager (B2B) will be an ambassador for social media across the company, with specific responsibility for UK B2B social media projects, including social media content and community management.

The role will liaise closely with the B2B PR and B2B Marketing teams in order to provide expert advice to business teams and senior management. It will also support general social media activities across the market leading real estate agency.

Key Responsibilities:
  • Plan and manage organic UK B2B social media content

  • Advise on paid social media campaigns with B2B Marketing

  • Be the first point of contact for social media queries from the UK B2B divisions, including identifying divisional requirements and ensuring they complement and support the objectives

  • Community management, including monitoring the related industry conversations, and responding as appropriate

  • Provide central support to global PR and marketing colleagues (primarily B2B), advising on best practise and company policies.

  • Identify and build relationships with relevant external social media influencers, working closely with the B2B PR team

  • Analyse and report on the performance of the social media spaces

  • Develop social media training materials and guides; assist with internal education on social media best practice and their social media policies

  • Assist with the identification of industry trends in order to develop social media best practice

Candidate Profile:

Essential:

  • Hands on experience of managing social media channels on a daily basis for a B2B brand

  • Expert understanding of owned, earned and paid media

  • Expert user of social media management tools (Hootsuite or similar)

  • Knowledge of social media listening tools and compiling social media reports

  • Excellent and engaging presenter

  • Highly motivated, extremely organised with a high attention to detail


Experience: You will have a strong background in a social media role for an established brand, either agency side or in-house. Degree level education preferred, however relevant work experience will be considered.

Required skills

  • B2B
  • Marketing
  • Social Media
  • B2B Marketing

Reference: 34848070

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