Senior PPC Executive

Posted 18 February by Alex James Digital
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Our client are a fast growing ecommerce business.

They are now recruiting for an experienced PPC Executive to join the team

If you have a trading mentality, strong work ethic and good all-round digital knowledge, this could be the perfect opportunity for you!

We are looking for an individual who can work with the Digital Marketing Manager to optimise performance and help deliver ambitious growth targets.

You will monitor, influence and drive day-to-day performance through PPC and display campaigns for their website across the UK, France, Germany, Australia, Ireland, Canada and the US

Responsibilities

- Hands on management of all PPC accounts

- Analyse keyword performance and identify opportunities to reduce cpcs, drive better traffic, improve conversion rate and increase ROAS

- Review ad copy performance and devise tests to improve positions and CTR

- Track performance against targets and actively drive both efficiencies and growth

- Detailed reporting against business KPIs

- Manage promotional calendar and day to day changes required on the accounts

- Work closely with the Trading Team to ensure PPC is supporting all on site activity

- Monitor display performance on both Criteo and GDN and push the most effective campaigns

- Become an active member of the digital and ecommerce team

Our PPC Executive will ideally have:

- At least 2 years in a PPC based role in a retail client role or an agency position

- Strong knowledge of Google Ads, Bing Ads and Google Analytics

- Highly numerate and comfortable reporting on data and KPIs

- Strong communication skills and stakeholder management

- Strong excel skills or experience with BI Cubes would be an advantage

- An understanding of attribution and how paid search and affiliates support site wide performance

Excellent package on offer.

Required skills

  • Ecommerce
  • PPC
  • Google Adwords
  • Google Analytics
  • Paid Search Campaigns

Reference: 41436554

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