Senior International SEO Marketing Manager
London, Park Royal
BPS World are currently recruiting for a Senior International SEO Marketing Manager for a global relocation services organisation based in Park Royal, London.
We are looking for a talented Senior SEO marketing manager (technical & content optimisation) to join our marketing team, reporting into the Group Head of Marketing. You will be responsible for both driving and executing the SEO strategy and optimisation of our consumer website. We need immediate strategic and operational support to help us increase leads generation and ROI.
- Plan, develop and implement our SEO strategy to support our consumer website migration planned for Q1 2020 and ensure continuous organic growth.
- Organic search optimisation and ROI maximisation
- Regularly perform thorough keywords research
- Monitor redirects, click rate, bounce rate, and other KPIs
- Identify problems and deficiency and implement solutions in a timely manner
- Suggest improvements in process and productivity optimisation
- Collaborate with web developers and marketing team, coordinating content, design, social media, pay-per-click (PPC) marketing and other activities
- Prepare and present regular reporting on performance (using key SEO KPIs)
- Stay up to date with the latest SEO and digital marketing trends and best practices
- International SEO expertise (including technical SEO, content strategy and optimisation)
- 5+ years of experience in planning and implementing a successful SEO strategy
- Proven track record of link building/developing backlink profile via relationships, publishing content and outreach.
- Strong experience in web analytics and lead generation marketing
- Expertise in A/B and other testing methods desirable but not mandatory
- In-depth knowledge of research principles and methods and experience in analysing data
- Proactiveness along with strong communication skills
If you are interested and match the criteria set out above, and you are now looking for your next opportunity, please click apply now.
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