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Senior Digital Marketing Specialist / Digital Marketing Manager

Posted 27 April by DU Exec Selection Ended

Senior Digital Marketing Specialist / Digital Marketing Manager

Our client was born out of a wealth of experience and expertise within the electrical technology industry and throughout a constant focus on quality and efficiency improvements, have experienced substantial success. This now sees them seeking an experienced Senior Digital Marketing Specialist / Digital Marketing Manager for their operation based in the heart of the Thames Valley.

This is a senior position, requiring not only 'hands-on' digital experience but also budget and team management skills. Ideally a graduate, you will be able to demonstrate a strong track record within a similar role along with a stable work history. Our client would prefer those not working in an agency or on a contract basis.

The position will include the following duties and responsibilities:

  • Work closely with the sales and product teams - managing ongoing projects, ensuring campaigns work with and build various brand visions
  • Design, develop and manage marketing strategy
  • Introduce agile working procedures
  • Develop corporate websites, social media, video content and carry out competitive analysis
  • Drive brand communication strategy, responding to each market demands and ensure business objectives are achieved
  • Implement SEO activities, ensure website content up to date, develop new content etc
  • Develop and distribute email promotions, press releases and news articles; PPC and videos also
  • Monitor web analytics, preparing reports
  • Keep abreast of competition

As our client is seeing strong growth within a market that is constantly progressing from a technology perspective, they require a marketeer than keep abreast of the latest trends and can demonstrate the ability to excel in all the challenges such a role will produce. It is essential to have the following:

  • Excellent communications skills - verbal, written and presentation - articulate with an attention to detail
  • Ideally degree educated with a form of marketing related qualification to compliment a proven track record of successful Digital Marketing roles within a B2B (ideally electronic) market
  • Working experience of MS Office, Adobe Creative Suite, Pardot and Google - Analytics, Adwords, Display Ads, Remarketing and Link Building
  • Ability to write creative content, update websites, social media and online marketing hubs
  • Experience in running SEO, managing Twitter, LinkedIn, Facebook, YouTube and other social media whilst developing and creating an online digital strategy.
  • Work with stakeholders, manage project management software, web server, domain and database management
  • Ability to multi-task, prioritise, work in a pressured and vibrant environment whilst moving the team forward

This is a role for someone serious about their career and looking for a company that offers a challenge, growth, security and can accommodate someone with a proactive and tenacious personality. Possibly this is progression for you or you have recently entered into a senior role with your current company and seek a change.

Please accompany your application with a cover note as to why you feel you are right for the role and your availability for further conversation in relation to your application.

Required skills

  • Digital Marketing
  • Digital Media
  • Google
  • Marketing
  • SEO

Reference: 34554216

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