£65-70k + bens
This very well-known high street fashion brand is looking for an experienced and hands on digital acquisition expert to join their team. Reporting to the Head of Performance Marketing, the Senior Acquisition Manager is responsible for managing PPC, biddable media and affiliates activity across UK and international territories.
Well established brand, big teams and lots of amazing benefits inc: 50% discount, bonus, pension, healthcare, discounted gym + more!
*Develop, implement + manage the execution of a multi-channel paid acquisition strategy.
*Focus on improving ROI, CPA, traffic, sales, conversion, customer acquisition + frequency + customer return
*Manage a multi-million pound budget for both UK and international markets
*Manage + develop the acquisition team (7 FTEs) + external agencies/partners to deliver high quality results
*Track record of driving growth by managing + optimising acquisition channels
*You must have strong experience in B2C retail (agency ok if you've worked on this type of client)
*Strong knowledge of acquisition platforms and tools (Google AdWords and Bing Ads certified professional) + software (DCS, DBM)
*Effective management of multi-million pound media budgets with proven track record of delivering results on budget + on time
*Analytical approach - strong numerical and analytical skills (Google Analytics, Adobe Omniture, GA360)
*Excellent leadership skills with the ability to motivate, mentor and develop others
*Passion for working in a fast paced, diverse environment