Product Manager - Marketing - Automotive experience

Posted 25 October by Lorien
Easy Apply
Competitive salary
North West London , London
Contract, full-time

Register and upload your CV to apply with just one click

View all jobs
Posted by Lorien

Looking for a Product Manager with marketing experience preferably in automotive industry.

Role - Product Manager

Location - North West London

Contract Inside IR35

Duration - 1 year

HYBRID ROLE (2-3 days per week in office)

JOB PURPOSE

Define, launch and drive performance of product range in the UK through New Digital Sales B2B & B2C processes including Pro+ network.
TOP 3 CORE DELIVERABLES 1.Manage product launches, collaborating with central corporate team and steering UK stakeholders
?
2.Manage 360 launch & animation including bring-to-market Digital Sales process including Direct online B2C and B2B towards market introduction, including key product USPs and range positioning.
?
3.Drive Product performance through Pro+ Network inc. Sale Lead conversion & Mystery shop programme
MAIN RESPONSIBILITIES *360 Product Launch : Sales process, sales opportunity definition and Network Training
*New Digital Product-to-Market processes required for launch of new product
*Combined PR and MarCom actions to develop Brand & unique product offer including New Partnerships, Brand Associations and activations
*Setting up vehicle pricing and evaluating competitive position, regularly tracking market and competitor activity to maximise performance
*Managing order forecast ensuring stock is aligned to business objectives and customer demand
*Managing Sales marketing cycle process introduction for new products
*Gain timely approval of pricing files and residual values, vehicle coding for in-market introductions
*Ensure success of product launches and launch KPI's are met
*Act as Product representative with all 3rd parties
*Ensure accuracy of product information & timely communication of this data internally & 3rd parties
*Managing dealer communications for all product launches, changes and management of dealer queries
*Create sales tools for dealer network to highlight product advantages and to achieve KPI's
Direct KPIs1.Order take, sales & Market share
2.Profitability
3.Residual ValueIndirect KPIs1.Online Sales Penetration
2.Pro+ Sales Lead Conversion

Carbon60, Lorien & SRG - The Impellam Group STEM Portfolio are acting as an Employment Business in relation to this vacancy.

Required skills

  • B2B
  • sales
  • B2C
  • marketing
  • automotive
  • Product management

Reference: 53913483

Please note Reed.co.uk does not communicate with candidates via Whatsapp, and we will never ask you to provide your bank, passport or driving licence details during the application process. To stay safe in your job search and flexible work, we recommend visiting JobsAware, a non-profit, joint industry and law enforcement organisation working to combat labour market abuse. Visit the JobsAware website for information and free expert advice for safer work.

Report this job

Not quite what you are looking for? Try these similar searches