Marketing & Partnership Development Director

Posted 15 March by Grosvenor Consulting Ltd Easy Apply

We are searching for an experienced Maketing & Partnership Development Director for an leading education training organisation.

You will be working in partnership with Teaching School Alliances, Multi-Academy Trusts, Early Years Providers, Universities and Colleges as well as a network of hundreds of practitioners including school leaders, teachers, support staff, coaches, facilitators and assessors.

This is a national role but you will be required to attend the Bristol office around once a week.

Role of the Marketing & Partnership Development Director:

A member of the Leadership Team, modelling good leadership and contributing to the design and delivery of the Vision & Business Plan.

• Lead the implementation of the growth strategy.

• Run campaigns to develop new delivery partners, especially teaching school alliances, across the UK.

• Run marketing campaigns to increase programme registrations: digital and social media, events and speaking slots, EDM, website and SEO, thought leadership, white papers, strategic relationships in the sector.

• Increase advocacy, referrals and recommendations through our network of alumni, partner schools, facilitators and employees, newsletters, Network events, referral campaigns etc.

• Work with the leadership team to ensure exceptional care and quality are an intrinsic part of the entire learner journey from first contact through to graduation, resulting in passionate advocates.

• Work closely with the MD and PR provider to project the BPN brand and proposition into the market through articles, speaking events, roundtables etc

• Manage the marketing and development team, ensuring all have clear objectives, regular 121s, training, team meetings and honest feedback

• Work with colleagues to secure new programmes through bids for public sector contracts, licenses, Apprenticeship accreditation and acquisitions.

• Organise market research and customer insight

• Oversee and develop Branding, collateral, resources and websites

• Work with the MD to assess the market for international programmes

Experience of Marketing & Partnership Development Director:

Undergraduate Degree ?

Relevant professional qualifications in Marketing ?

Post-graduate qualifications, for example: MBA - Desirable

Great knowledge of and affinity for the Education & Skills sectors ?

A proven track record of increasing income through marketing, partnership, sales, bid and advocacy campaigns. ? Experience of leading partnerships, marketing & digital strategy ?

Creative, innovative and effective at leading change ?

Evidence of successful line management and project management ?

Experience of managing marketing channels, suppliers and events ?

Evidence of creating positive partnerships and relationships ?

Understanding of Apprenticeship funding and delivery models ?

Driven to see things through to successful completion and results ?

Experienced in product development especially digital products ?

Excellent writing and speaking skills, able to present to large groups, high level excel, power-point and word skills ? Good network of contacts across the Education & Training sectors ?

Required skills

  • Digital Strategy
  • Membership Development
  • Secondary Education
  • Bids
  • education training

Reference: 34693662

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