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Marketing Operations Specialist - Ops Services

Posted 9 January by Sophos Ltd Featured Ended

Role

The position for Marketing Operations Specialist provides key services to corporate and field marketing teams. Services include a range of marketing operations and marketing automation activities, with a focus on marketing campaign execution. Includes email marketing, forms creation, landing page creation, event invites, surveys, nurture programs, and other campaign-related activities.

This role also supports core Marketing Operations functions and requires a high-level of collaboration within Marketing Operations and across several other Marketing teams. This role will focus on 90% regional activity (primarily focused on Americas Marketing) and 10% global activity.

Main Duties

  • Work with Field Marketing teams to develop and execute successful marketing campaigns to increase the interaction between Sophos and our target audiences
  • Oversee the scheduling, coordination and execution of regional email marketing campaigns
  • Building and maintaining forms, landing pages, surveys, and event modules related to Americas Marketing efforts
  • Evaluate the performance of marketing campaigns and work with regional marketing teams to improve
  • Oversee lead import activities globally, including collection and import of prospect, customer and partner data into automated systems; recommend process improvements where applicable
  • Drive split-testing initiatives with email marketing campaigns, providing feedback and recommendations to campaign owners
  • Oversee ongoing management of Marketing Automation and CRM contact databases, updating unsubscribes, eliminating duplicates and otherwise improving contact data quality
  • Assist with critical email communications execution globally

Experience and Skills

Essential

  • Experience with Marketing Automation
  • Intermediate knowledge HTML and CSS
  • Experience building HTML emails with tables
  • Must be proficient using Microsoft Office products including Word, PowerPoint, Excel and Outlook
  • Excellent organizational skills
  • Ability to work in a time sensitive environment and multitask
  • Project, task management abilities (I.e. JIRA, Asana)

Desirable

  • Experience working with Photoshop or other marketing automation/email deployment software
  • Experience with Eloqua marketing automation
  • Knowledge of Dreamweaver (or similar web editing tool)
  • Experience with email marketing testing, best practices (E.g. Litmus, deliverability)
  • Knowledge in any of the following languages: Spanish, German, Italian, French

Behaviors

Essential

  • Self-starter, ability to work independently, organized, flexible
  • Good analytical skills
  • Strong attention to detail and quality
  • Organized
  • Ability to multitask with multiple projects occurring at the same time

Benefits

The remuneration package includes:

  • Annual holiday entitlement of 25 days
  • Group personal pension scheme
  • Private medical insurance
  • Critical illness insurance
  • Death in service policy (life assurance)
  • Permanent health insurance

Working conditions at Sophos are very good and include:

  • Subsidised staff restaurant
  • Free beverages, fruit and pastries

NOTICE TO RECRUITERS & PLACEMENT AGENCIES
If you are a recruiter or placement agency, please do not submit resumes to any person or email address at Sophos prior to having a signed agreement from Human Resources. Sophos is not liable for and will not pay placement fees for candidates submitted by any agency. Furthermore, any resumes sent to us without an agreement in place will be considered your company's gift to Sophos and may be forwarded to our recruiters for their attention. Thank you.

Required skills

  • Dreamweaver
  • Organisational Skills
  • Photoshop
  • JIRA

Reference: 33947731

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