Marketing Manager

Marketing Manager

Contract:Fixed Term,12 months

Hours:Full-Time, 40 hours per week

Salary: £35,360

Location:Oxford OX1

About the Employer

Our client is one of the UK’s most exciting and influential contemporary art organisations, renowned for its bold and ambitious artistic programme that promotes diversity and internationalism and celebrates contemporary art as a progressive agent of social change.

This art space and gallery welcomes approximately 100,000 visitors each year with approximately 15,000 attendances by schools and community groups in creative learning and participation activities. Through a wide range of high-quality content creation and programming, they aim to make contemporary art accessible and engaging to the widest audience and to promote creativity in all its visual forms. Over the last 60 years this organisation has brought some of the world’s most important artists to Oxford, and the UK, and has developed an international reputation for pioneering emerging and under-represented artists.

About You and the Role

The Marketing Manager is responsible for the management and delivery of this organisation’s marketing work spanning advertising, social media, print, content creation, data capture and intelligence gathering, evaluation and reporting.

Working closely with the Head of Digital and Communications and the Design and Communications Officer, this role is instrumental in the delivery of marketing and communications strategies, and plays a role in nurturing relationships with stakeholders, including partners, artists and audiences.

The role will also be responsible for sharing intelligence and ideas to support colleagues across the organisation in identifying/developing new digital strategies to positively impact upon this organisation’s reach, engagement, brand and profile.

Principal Responsibilities

• To work closely with the Head of Digital and Communications and in consultation with the wider team, to plan, develop, manage and deliver this organisation’s marketing and communications strategies spanning advertising, print, content production and campaign-specific.
• Develop and manage the organisation's digital marketing work, with assistance from the Design and Communications Officer, including content production for social media, email marketing and website platforms.
• To manage ticketing forpublic programme events using Eventbrite.
• To promote and communicate the artistic programme, spanning exhibitions, projects and learning work, to a diverse and broad range of audiences and stakeholders to support the organisation’s targets for visitor figures and online engagement and reach, whilst consistently protecting and building its brand and profile.
• To lead in promoting the organisation’s commercial offer (including theartist-designed café, shop and thehires offer)to a broad range of audiences.
• To manage multiple programmes of work including content management, scheduling, project delivery and evaluation to ensure thatcommunications work is delivered in an effective and timely manner.
• To gather and share intelligence to identify new and impactful methods to grow the organisation’s communications activities in line with the organisation’s mission and business plan.
• Write effective and accurate copy for a variety of different audiences and channels.
• Lead internal content production processes to ensure high quality and accurate campaigns are produced on time and within budget.
• Support the Head of Digital and Communications in the delivery of campaign-specific projects such as fundraising activities and strategic partnerships.
• Support the Head of Digital and Communications in delivering reports for various stakeholders, including funders and the board, by the management of regular data collection processes.

Person Specification

Essential Experience

• A minimum of four years experience of working in a digital marketing or communications role within an arts or comparable organisation.
• Content creation and distribution across a wide range of digital platforms.
• Creating printed media, including liaising with designers, printers, distributors and ad providers.
• Working across multiple strands of communications work including campaigns, print, ads, social media, website management and email marketing.
• Strong knowledge of marketing analytics platforms such as social media and Google Analytics and AdWords.
• Working professionally on paid social media campaigns.
• Design packages, such as InDesign, Photoshop, or Canva, and content editing platforms, such as Premier Pro or CapCut.
• Excellent written, editing and verbal communication skills. Rigorous attention to detail and a keen eye for accuracy.
• Excellent customer service skills both on the phone, in person and via email
• Excellent interpersonal, influencing and communications skills. Proven ability to work effectively in collaborative, complex and fast-moving environments.
• Excellent organisational and project management skills: the ability to schedule, prioritise, budget, deliver and evaluate packages of work.
• Experience of managing expenditure budgets and an understanding of financial compliance.
• Ability to work positively and proactively with a broad range of individuals, organisations and audiences.

Benefits

• Pension - An auto-enrolment pension scheme is in place with Legal & General.
• Holiday 25 days annual leave plus 8 public bank holidays.
• Staff discount in Cafe and shop.

Closing date: Midnight on Sunday 9th November

Interviews: Weeks commencing 17th to 24th November

To Apply and for more information

Click the job board apply button to be taken to the next stage where you can find out more information and complete your application by following the instructions (you may need to scroll down).

This employer is committed to creating equality of opportunity for all and they value diversity in their team. As part of their Anti-racism Action Plan, they welcome applications from people from the Global Majority who are under-represented in the workforce in this sector.

No agencies please.