Marketing Manager

Posted 6 days ago by Reed Marketing & Creative
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Marketing Manager
Cardiff
£38000 - £45000
Permanent

My client, an exciting Tech Company (a frontrunner in their field) who focus on the leisure industry, are on the hunt for a Marketing Manager to join their forward thinking and close-knit team.

This business has gone through enormous growth over the past 18 months and they are projecting much bigger growth over the next 2 years. That’s where you come in. You will work closely with the senior heads of the business to devise creative marketing strategies to support the next phase of development. The product my client focuses on is in high demand and will continue to be so going forward. It is very much an opportunity to build your own empire.

Key responsibilities:

• Take the lead on marketing strategy

• Manage content and contacts in paid and organic channels, overseeing: – content creation, content, pay per click campaigns, event management, publicity, social media, copywriting, performance analysis and more

• Build strategic relationships and partner with key industry players, agencies and vendors

• Be responsible and accountable for the marketing budget and allocate/invest funds to best effect

• Identify market trends and insights and optimise spend and performance based on the insights.

• Advise the business on the future of marketing automation platforms and CRM designed to drive interaction.

• Create and maintain systems to monitor and regularly report to senior management and colleagues on marketing activity and effectiveness

• Investigate new methods of marketing the business to potential and existing customers

• Build excellent working relationships with stakeholders.

• Sound commercial awareness

• Proven experience in identifying target audiences and devising media campaigns that engage, inform and motivate in order to drive high quality enquiries or the required responses from other stakeholders.

• Solid knowledge of website analytics tools (e.g. Google Analytics, NetInsight, Omniture, WebTrends)

• A strong grasp of current marketing tools and strategies

This is the perfect position for someone who is confident in their abilities and ready to drive a successful business to the next level.

For more information, get in touch on and I will book you in for a call!

Marketing Manager
Cardiff
£38000 - £45000

Marketing Manager | Creative | Marketing Strategy | Marketing Campaigns | Marketing Analytics | Head of Marketing

Reference: 44806992

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