A hugely varied Marketing role delivering a Marketing strategy and plan for the business which supports the business in achieving sales objectives.
To ensure that the day to day management of the deliverability of the marketing strategy of the company is reviewed, updated, and maintained as being relevant to the changing market environment.
To ensure that the marketing strategy is developed and maintained such that it is achieved in the context of meeting the demands of all stakeholders.
To prepare, in conjunction with senior management, the marketing strategy of the company and to contribute towards the championing of a marketing led focus across the whole business.
To ensure (in conjunction with other management team members) that the product range of the company is kept up to date and relevant for the customer base that the company has.
To lead the communications strategy of the company across all its product range.
To instigate a thorough review of the company's market positioning and to review that position on an annual basis, to include competitor analysis, customer needs, product range suitability and analysis.
To develop brand management strategies (in conjunction with the company's advisers) for the key products and services of the company and to lead the communication between the company and its advisers in the pursuit and delivery of those strategies.
To assist with the integration of those plans with sales budgets and product supply schedules; combining the strategic plans with the results of customer and competitor knowledge gained during the research function of the role.
Track record in contributing to development of marketing strategy
Experienced in the development of Sales and Marketing plans
Ability to influence relationships at Director level.
If your skills and experience match this role, please forward your CV in a word format. Elliott James Recruitment is acting as an Employment Agency in relation to this vacancy.
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