Marketing Manager

Posted 14 January by Equation Recruitment
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Experienced CIM certified Marketing Manager required to work for our client who are a leading Technology sector organisation located in the NW10 area.

Are you project driven, possess proven skills across the marketing mix and are interested in or have worked within the technology sector?

As a Marketing Manager here, you will oversee a small team of designers and executives, working with sales, management and product managers to set and achieve marketing goals and consistency. You will need to be proactive and partly hands-on to take this organisations marketing to the next level to initiate on-going improvements.

This position requires communication with a range of audiences to create a robust and achievable marketing plan. The company are seeking to implement new marketing tools into their mix and as such if you have experience and understanding of various tools it would prove very beneficial.

Some of the duties and responsibilities include:

Creative
- Coming up with great ideas and adding value across marketing and sales
- Boosting digital marketing with inspiring campaigns
- Collaborating with the design team to produce catalogues, spec sheets and digital updates.
- Creatively influencing the design of packaging and marketing media
- Proficient copywriting for various platforms

Up the Digital game
- Compelling digital marketing campaigns and updates
- Persuasive email campaigns to a variety of B2B audiences
- Engaging with a growing B2C audiences
- Planning short product, educational and how-to videos
- Maximising natural and paid search (Google, SEO, keywords etc.)
- Amplifying product launch and case studies across the marketing mix
- Manage the delivery of effective websites

Active forward-planning
- Collating and instigating a marketing calendar
- Ability to conduct and prioritise projects
- Reporting with KPIs
- Managing marketing events
- Some magazine advertising campaigns and PR
- Planning Website updates and design ideas

Reference: 39724631

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