Marketing Manager

Posted 24 December 2019 by Delaney Browne Appointments

Are you a Marketing Manager look for the next step in your career? Our client is looking for a Marketing Manager to join their team:

Main responsibilities:

  • Create multi wave campaigns in line with Marketing Communication (Marcomm) Plan to include:
    • Segregation of CRM data into groups of relevant personas (e.g. based on project requirements)
    • Creation and sending of E-shots through CRM
    • Analysing and sending of follow up wave campaigns based on activity following initial waves
    • Measuring and reporting on success of campaigns to ascertain what worked well and what can be improved for the next
  • Manage content and distribution of company insight magazine and other publicity items
  • Finding images/videos, creating wording and posting daily social media posts (particularly LinkedIn) with content, in line with campaign theme
  • Analyse CAB downloads
  • Manage potential projects list
  • Coordinate relationship marketing
  • Monitor brand statistics and liaise with the client with their project statistics
  • Conduct post project review meetings with clients
  • Manage marketing collateral and website content adhering to the company brand guidelines
  • Create and implement ad hoc design items, videos and social media content

Desired experience and knowledge:

  • 3-4 years marketing experience, including atleast 1 year of managing a team
  • Marcomm and digital marketing knowledge
  • Content writing and creation
  • CIM or Marketing Degree
  • Adobe Creative Suite

Salary and benefits:

  • £35-45K as well as a performance related bonus of up to 50%
  • Free parking, great pension, free lunches and healthcare insurance
  • 22 days holiday plus bank holidays which increases after long service

Required skills

  • Creative
  • Marketing
  • Marketing Campaigns
  • Marketing Manager
  • Website

Application questions

Do you have atleast 4 years experience in marketing?
Do you have at least 1 years experience managing a marketing team?
Do you have experience with marketing communications and digital marketing?
Do you live within 15 miles of Reading?

Reference: 39429298

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