Marketing Manager- Luxury Cosmetics- FR/EN

Posted 4 April by 81erskine recruitment

This is to work for the Uk Subsidiary of an Internationally acclaimed Luxury Cosmetics Brand with presence in more than 70 countries. This fast growing brand is currently looking for a Marketing Manager to shape the future of the brand in the UK. As a fully dedicated marketer, you will take part in a 360-degree marketing experience as you will be at the centre of every facet of the product journey by developing and implementing the Marketing plans across all categories and distribution channels (M&S, John Lewis...) to achieve growth and profit.

This means you will work with cross-functional teams: sales, designers, training, legal and head office.

In this role, you will be involved with product marketing strategy from A to Z.

As a Marketing Manager, you will report to the Business Unit Manager.

This is a full-time position based in Central London

Responsibilities

Draw, develop and monitor the marketing plans in a multi-distribution channel environment.

  • Design a marketing plan for each customer, adapting from international marketing plan to local market & chain requirements.
  • Launches successfully new international product launches in the UK market in the different chosen distribution channels.
  • Develop local promotion, POSM, Merchandising, Eventing displays for UK based on market needs and aligned with international brand image and guidelines.
  • Develop promotional assets for online purposes on retailer’s websites.
  • Design merchandising planners for every marketing phase.
  • Design and pitch mechanisms to incentivize stores Beauty advisers.

Be the key marketing contact point to retailers - buyers and marketing teams

  • Present plans and NPD to the buyers in coordination with the Sales Manager
  • Filling in all required documents to pitch in new lines and promotions
  • Daily activity coordination to make sure they have all the necessary tools

Organize training for the Sales team & coordinate on activities implementation

  • Organize training seminars for every marketing phase in coordination with Sales Manager
  • Adaptation of NPD training tools in collaboration with the headquarter in Paris
  • Daily activity coordination with the sales force to ensure they have all the necessary tools

PR budget briefing & monitoring

  • Brief agency on strategy & NPDs for editors & bloggers
  • Approve and review all events, mailings etc

Sell-out reporting/ analysis & Logistics coordination

  • Follow up of weekly and monthly sales reporting
  • Quarterly performance analysis review for new launches & promotions
  • Logistic, order / stock management for POSM & promotions
  • Coordination with logistic department for all local projects

Managing Marketing budget

  • Working out & managing yearly budget
  • Follow up on monthly spends with budget controller

Minimum qualifications

  • BA/BS degree or equivalent practical experience
  • Proven working experience of at least 3 to 4 years as a brand manager in the beauty retail industry and / or FMCG
  • Fluent in English and French
  • Strong sensitivity to beauty

Key Competencies

  • Proactive, motivated and enthusiastic
  • Eye for constant innovation and improvement
  • Ability to effectively operate in a dynamic, fast-paced environment and to manage multiple projects simultaneously
  • Rigorous and highly organized with excellent time management
  • Excellent written and oral communication skills
  • Team player
  • Strong problem solving and sales oriented
  • Autonomous and independent with an entrepreneur mindset

Technical Skills

  • Microsoft Office (Excel, Word, Powerpoint)
  • Indesign, Photoshop, Illustrator knowledge is a plus

Required skills

  • Brand Management
  • Cosmetics
  • English
  • French
  • Marketing

Application questions

Have you had previous experience working as a Marketer in the Cosmetic/FMCG Industry?
Do you speak English (written and spoken)?
Do you speak French (written and spoken)?

Reference: 34822394

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