Marketing Manager - Broxbourne Area

Posted 9 March by Orchard Recruitment

Marketing Manager for industrial products company

Progressive, fast moving manufacturer of INDUSTRIAL products needs a very competent all round marketer to help them increase sales. This is really all about RoI and not just fluffy brand awareness. They don't sell to the public but via distributors. The boss is super dynamic and expects self checking and intelligent thinking...

  • Email marketing - Mailchimp or equivalent
  • Social Media Marketing - Introduce social media marketing into the company by creating accounts and regularly updating them. (Twitter, Facebook, LinkedIn)
  • Website design and updates - Review and update website with new products, services and news
  • Organise exhibitions and co ordinate with stand designers; agree objectives and collate laeds obtained
  • Copy writing and Proof Reading articles for online and offline product launches
  • PR releases to industry magazines & associated sites
  • Leaflet/brochure/flyer design
  • SEO - consider the effectiveness of site and co ordinate improvements
  • PPC (Pay per click); is it worth it? Assess and co odinate. Report true RoI
  • Source & co-ordinate promo items (mugs, umbrellas etc.)
  • Develop and co-ordinate events with "how to roadshows"
  • Create competitions - online and offline for existing, dormant and new clients
  • Propose & manage budgets
  • On-going negotiation with suppliers etc regarding best value for marketing material and services
  • Create monthly RoI report of all areas of marketing for the company
  • Sponsorship - Establish overall objectives, discuss budgets, potential recipient
  • Consider offline newsletter
  • Conduct a survey of the perception that existing customers have of company brand and values
  • Review of existing marketing objectives, strategy, material and RoI
  • Marketing communications (internally) - explanation to all staff regarding marketing initiative and their participation in these projects


Have at least 2 years solid Marketing experience in a commercial B2B environment; specifically products, not services or pure e-commerce


Qualification in Marketing

Experience using Photoshop/Adobe

The candidate must be able to provide a portfolio of previous projects as well as be able to explain the RoI they were responsible for generating.

8-30 to 5pm

20 days holidays, keeping back 3 days over xmas

Air conditioned, free parking

Must be car owner driver/ VITAL

Very low staff turnover, excellent basic which is reviewed annually. Boss pay v well for genuine performance. £50 m turnover..

Conatct Graham at Orchard in Enfield

Interviews at Brookfield Farm

Required skills

  • Ecommerce
  • Marketing Executive
  • Increasing ROI
  • copy writing
  • exhibitions

Application questions

are you within 40 minutes of Brookfield Farm?
Are you an REALLY experienced PRODUCT marketeer?
Do you have exhibition stand exp?
Have you read the advert in deatil?
Can you evidence real RoI?

Reference: 34296814

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