Marketing Executive

Posted 7 May by Sona Resourcing
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My client, a software company based in Maidenhead are looking for a Marketing Executive who can implement and own campaigns that help with customer acquisition and maintaining the current customer base. You will assist the Marketing Manager with day-to-day duties and report to the Marketing Director.


  • Delivering marketing campaigns as set out in the marketing plan.
  • Working closely with the sales and account management team to understand campaign requirements.
  • Utilising technology such as ClickDimensions / Dynamics CRM to ensure the sales team are fully engaged with all activity.
  • Creating campaigns incorporating email, landing pages, direct mail, social media
  • Briefing and helping the designers devise creative concepts and source relevant images for marketing communications.
  • Liaising with outsourced marketing agencies where required
  • Reporting on the outcomes of campaigns and make recommendations for enhancements.
  • Responsible for obtaining approval of marketing material.
  • Organising collateral for appropriate exhibitions and events and attending onsite where needed to ensure smooth running of process.

Skills / Attributes Required

  • B2B Experience in the software industry
  • Experience of using digital marketing tools such as Google AdWords, Lead Forensics
  • Experience using email marketing / marketing automation tools
  • Good communicator; with sales team, internal marketing team and outsourced agencies
  • Confident user of Microsoft Office, in particular; Word, PowerPoint and Excel
  • CIM qualified would be useful - however, my client are keen to invest in career development and so would be prepared to fund CIM courses and certification
  • A desire to build a career and develop into marketing management.
  • Well-organised
  • Highly communicative and a great team player
  • Naturally curious

My client is open to hiring a Marketing Executive/Manager.

Excellent company benefits package; pension, healthcare, annual bonus

Sona Resourcing LTD acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers

Reference: 42651797

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