Marketing Executive

Posted 8 January by PDM Build Base Ltd
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We have an exciting opportunity here at PDM Buildbase for a Marketing Executive to join our team based in East Kilbride. You will join us on a full time, permanent basisworking 44 hours per weekand in return you will receive a competitive salary! Travel to other PDM Buildbase locations in Scotland will be required from time to time.

About the role:

As the Marketing Executive you will maximise sales and profit through increasing customer understanding and the development of targeted marketing campaigns & raising awareness of our brand. You will also help drive a customer focus throughout the business/organisation.

Responsibilities as ourMarketing Executive:

- Develop and deliver marketing campaigns appropriate for our business and our customers to increase sales and profitability

- Deliver and support in all aspects of product, product promotions and website across all multi-channel media

- Develop a brand propositions to raise our profile that are in line with our customer needs

- Analyse and evaluating market and brand positioning

- Work with the wider group marketing team to deliver successful sales and marketing campaigns

- Work closely with procurement and branches to help deliver results

- Drive, develop and champion the creation of industry-leading range, space and merchandising solutions

- Focus on the customer of today and of the future, to continually improve the customer shopping experience

- Set direction for shelving principles, shelf management and space allocation

- Ensure all processes developed minimize gaps on shelf, ensure aisles are easy to shop in and maximising sales per foot

- Tailor range and merchandising plans to meet branch & online and customer needs

Our Marketing Executive will have the following skills and experience:

- A marketing qualification

- Strong communication skills with the ability to establish working relationships within the company

- An understanding/awareness of trade business marketing

- Attention to detail, and accuracy in proof reading

- Highly creative, with excellent written skills

- Structured and organised approach to projects is essential

- Ability to adapt, manipulate and update artwork templates and images using appropriate software (eg Adobe Illustrator and Adobe Photoshop)

- Understanding of online channels and how to maximise results/exposure through SEO, PPC and link building

- Communicating information clearly, openly and persuasively

- Excellent Microsoft Word, Excel, Outlook and PowerPoint skills are essential

- Full UK driving licence

If you would like to join our team as our Marketing Executive, then why not click ‘apply’ today – we’d love to hear from you!

Reference: 39685578

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