Marketing Executive

Posted 19 March by Marketplace Group Easy Apply

Marketing Executive

Watford, Herts

to c £30,000

Joining a small Marketing team the role of Marketing Executive is a broad role with responsibilities including compiling marketing material and literature, web content, brochures and press releases, writing and proofreading copy for distribution on online and off-line platforms , managing advertising plans and bookings. The role has leadership responsibility for one Marketing Assistant

Main Duties include :

Planning:

Working with the Head of Marketing to plan, develop and implement effective marketing communication campaigns

Undertake analysis of Marketing Campaigns to ensure targets are met

Assist in production of competitor analysis and reporting, regarding pricing, presentation and promotion

Complete and execute on a content marketing plan

Content writing :

Writing copy for all marketing collateral including brochures, letters, emails and websites, developing content for social media and blog sites

Work with PR agency to produce content for external media

Events:

Book Events, exhibitions and seminars and review impact to the Business

Reporting :

Assist with the preparation of reports for Management on :

GoogleAnalytics

Social Media performance

Merchandise :

Oversee the sourcing of branded merchandise and research competitor branding

The successful candidate will have similar experience , MS Office and CRM experience , be familiar with social media and web analytics, creativity and commercial awareness. A related Marketing Qualification is desirable.

To find out more and to apply please send your CV

Reference: 34714300

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