Marketing Executive, strong digital background
- Do you have at least 3 years’ experience of B2B marketing?
- Can you demonstrate expertise in digital marketing including content and email marketing?
We are looking for a bright Marketing Executive with a minimum of 3 years’ experience in B2B marketing to help drive the growth of our client’s business. Focused on ROI, you will be responsible for increasing brand awareness and for driving growth in sales leads.
Creative, methodical and highly organised, you will bring hands-on experience of the full digital marketing mix including:
- devising and delivering effective B2B marketing plans for professional training & development industry sector
- implementing a range of strategies including content marketing, email marketing and direct mail
- devising and implementing social media and PPC campaigns
- devising and implementing PR campaigns
- analysing company websites using Google Analytics
- content management of websites
- understanding of B2B databases, data segmentation and GDPR compliance
- outstanding copywriting and proof-reading skills
- a keen eye for design
- campaign analysis and reporting.
Knowledge of B2B professional training / B2B conferences and exhibitions
In addition to your proven marketing skills, you will also bring a good understanding of B2B professional training & development, B2B conferences & exhibitions or B2B publishing / information industry sectors. Experience of working in an international business environment would be a bonus.
A unique career development opportunity with a company operating across global markets
Our client is a small and friendly company with clients around the world. Based in Harpenden, Hertfordshire, you will be part of a dedicated commercial team and will get involved in marketing all the company’s brands.
With an open and entrepreneurial working environment, you will certainly have the opportunity to shape your career development and achieve personal success. On offer is salary of £25k-£30K plus benefits.
Ready for the next step in your marketing career? Email your CV and a short covering letter now.
Role: Marketing Executive
Location: Harpenden - Hertfordshire, close to Luton / Welwyn Garden City / St. Albans / Hemel Hempstead / North London
- Digital Marketing
- Social Media
- B2B Marketing
- Content Marketing