This is a really good opportunity for a mid-level executive to join a small commercial team within an
established company with a global audience and client base (some pretty impressive iconic names amongst their client base too!).
This role is exciting not only because you’ll be at the heart of their marketing activities but because they continue to show strong growth not only in size but in launching new products.
You will work as part of a small marketing team to deliver effective inbound marketing campaigns; leveraging channels including web, email, social media, print, conference attendance and partnerships to reach their target audience and communicate the value of their products and services.
You will also take responsibility for a number of discrete projects emerging from their annual marketing
and product-team plans.
Being very much a 'hands on’ role, you will be required to write compelling marketing copy (also liaising with an external freelance writer), produce promotional materials (working with an in-house designer), setup and send targeted email campaigns (using Campaign Monitor ), analyse customer data, conduct desk research, generate qualified leads, submit social media posts, create/edit web pages (using their own CMS), create and send direct mail pieces, manage customer data, monitor campaign performance against KPIs, and more!
Your strong writing skills, creative flair, attention to detail and excellent technical capabilities will help ensure the success of your campaigns. You will be comfortable working with heavyweight B2B information products/services and able to communicate clearly and effectively with an expert, professional community.
You must be a strong team player - liaising daily with a range of internal stakeholders across the wider marketing, sales and events departments - also self-motivated, flexible and happy to embrace change.
This position represents an excellent opportunity to deepen your understanding and broaden your experience of marketing campaign management.
You will have a minimum of three years’ experience working in a comparable role within a digital marketing team and also have a solid understanding of digital marketing generally, preferably supported by a marketing degree or diploma.
This company are offering a salary of 22-25k, hours are 9-5 Mon-Fri and a quick start is possible (but they will wait if you have 4 weeks of course!). For more information please apply today.