Marketing and Business Development Executive

Posted 4 April by Adam Recruitment Ltd Easy Apply
Marketing and Business Development Executive | Professional Services | Luton
My client is a high regarded regional Professional Services firm with a reputation for exceptional client service and staff development and retention. They are looking to recruit a Marketing and Business Development Executive in a broad marketing role encompassing business development research, events , email and digital marketing, campaigns and website management. This is an exciting opportunity in a Professional Services firm with a real opportunity to grow and develop your career. The role is varied and provides scope for personal skill development. The role also oversees the day-to-day work of the Business Development Assistant.
Key responsibilities:
Business Development
*Supporting the Business Development Partner and Marketing Consultant in identifying, managing and progressing suitable targets for the Firm's client base.
*Liaising with internal teams and departments with respect to business development campaigns including management of project plans, collateral and deliverables.
*Coordination of Marketing databases and associated Marketing lists ensuring it is kept up-to-date, delegating tasks to BDA as appropriate.
Campaigns
*Assist the Marketing Consultant with generating ideas and executing marketing campaigns for the brand and the service areas, coordination of marketing plans for each campaign,manipulation and proofing of marketing materials
PR
*Coordination of advertising and articles schedule, creating timeline and ensuring articles and adverts are delivered to the relevant publications
*liaising with fee earners to write articles as requested from planned schedule, chasing as necessary in order to meet deadlines and proofing the articles
*Assist in the collation of information relevant for the Firm's annual Chambers and Legal 500 submissions.
Brand management
*ensure correct and consistent use of Firm logos and presentation ensuring the intranet is kept up-to-date in order to provide information to the Firm.
Events Co-ordination
*Planning and co-ordinating the logistics including sourcing and booking suitable venues for external
events , investigating costs, preparing mailings lists, attending events, workshops and seminars as
necessary to ensure they run smoothly
Digital
*Ensure website information up-to-date, uploading content, articles and event information
*Coordination of email campaigns through Dotmailer; manipulating templates for various email campaigns, coordinating the mailing lists and setting up and sending of emails and generating post campaign reports.
*Social media initiatives; developing the use of social media for the benefit of the business.
The successful candidate :
*Experience in marketing or market research within a Professional services environment
*Strong project management skills, an organised approach to work and prioritisation.
*Problem solving skills.
*Competent IT operational skills and Excel (Microsoft Office Suite, bespoke marketing tools, computer programmes and applications and the marketing database), administrative and numeracy skills.

Reference: 34827981

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