Lead Marketing Analyst

Posted 8 October by Harnham
Easy Apply

LEAD MARKETING ANALYST

OLD STREET, LONDON

£65000 - £75000 PER ANNUM + BONUS AND BENEFITS

A leading global fashion technology company is looking for a lead marketing analyst to join their growing analytics function. This brand new role offers a chance to work in a fast paced environment, optimising the luxury fashion brand's different marketing channels and making a real impact on business decisions and marketing strategy.

THE ROLE

As a lead marketing analyst, you will be

  • Comparing marketing channels through attribution work and A/B testing
  • Telling a story with the insights from the analytics to senior stakeholders to advise marketing decisions
  • Using technical tools including SQL and R/Python
  • Helping manage and mentor a team of 12 other analysts within the marketing analytics and research team
  • Building propensity models and applying statistical methods to solve commercial problems

YOUR SKILLS AND EXPERIENCE:

The successful candidate for this position will require:

  • Experience using SQL and the ability to model in either R or Python
  • Experience using web analytics tools such as GA or Adobe analytics
  • Analytics experience in lifetime value, attribution, experimentation, channel analysis, cohort analysis, etc.
  • Experience using advanced statistical methods including data mining, predictive modelling
  • Some experience managing or mentoring others
  • Top academics in a numerical/statistical field- 2:1 degree or above

THE BENEFITS

This lead digital marketing analyst role offers:

  • Lots of autonomy and a chance to make your mark in a brand new position on the team
  • A good balance between running analytics and engaging with stakeholders
  • The opportunity to join an analytics team that is at the forefront of the business, making a real impact
  • Fantastic development opportunities and training in up and coming technical tools
  • A competitive salary package including a basic salary up to £75000 per annum, with a pension scheme and bonus

HOW TO APPLY

Please register your interest by sending your CV to Sarah Ballard via the Apply link on this page.

Reference: 36296766

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