The Head of Marketing / Head of Growth Marketing / Head of Performance Marketing will lead and execute the overall Marketing strategy for the business, whilst identifying key digital channels to implement their customer insight and raise the companies brand and profile.
The Head of Marketing / Head of Growth Marketing / Head of Performance Marketing will be responsible for:
*Leading & executing the Marketing Strategy, driving Business Growth and Brand Loyalty
*Drive Brand Awareness, Visibility and Usage through B2B Partner Marketing Activity
*Plan, Execute and Report B2C Marketing Campaigns (including Digital channels - PPC, SEO, Affiliates, Display, CRM and Social)
*Have ownership of the customer insight and continuing to challenge and understand their customer needs and behaviours
*Line Management of 2+ people
The Head of Marketing / Head of Growth Marketing / Head of Performance Marketing must have:
*Strong Digital Marketing Experience - Ecommerce, Marketplaces, B2B, B2C, Tech/Product Development, Web Development, Google Analytics
*4+ years experience in a Head of Marketing role or similar - (Marketing Manager, Marketing Lead, Digital Marketing Manager)
*Experience working in fast paced environments
*A passion for excellent customer experience and promoting brand loyalty
*Good communication skills - Confidence to challenge, be the voice of Marketing within the business and work cross functionally
*Candidates could come from any consumer background (Retail, Travel, Media, Entertainment, Telecoms, Financial services, Insurance, etc.)
The role as Head of Marketing / Head of Growth Marketing / Head of Performance Marketing is ideal for an ambitious candidate who is looking for a sense of ownership and autonomy in a leading company that is experiencing growth.
Intelligent People is a specialist Head of Marketing recruitment agency.
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