Head of Insight and Proposition Development (Marketing Solutions)

Posted 6 April by networx Featured

Head of Insight and Proposition Development (Marketing Solutions)
Runcorn / Tamworth / York
£Competitive Salary

Our pharmacy client is now seeking a Head of Insight and Proposition Development to join them - the role can be based from their Runcorn, Tamworth or York site.

The purpose of this role is to provide the Group and their individual customer facing business units (CBFU) with market insights, trends and developments in order to influence future growth and refinement of the CBFU strategies.

You will develop comprehensive marketing plans for new business development solutions and propositions and use marketing insight to ensure lifecycle longevity and sustainability. You will also be responsible for developing methodology for evaluating marketing success after launch.

They are looking for someone with extensive leadership and management experience, and who can be a visible role model for their values and behaviours that drive business performance, customer and quality excellence and engagement of their people.

You will have a wealth of experience in the development of comprehensive marketing plans for new business, initiatives and services. You will have developed end to end marketing solutions as well as measurement methodology to evaluate the success of a new proposition launch.

Reference: 34844413

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