Growth Marketing Manager

Posted 14 December 2017 by Propel London Ending soon
GROWTH MARKETING MANAGER ? LONDON, UK

I have recently partnered with a high-growth online marketplace for luxury watches. This platform aims to make the buying and selling of luxury jewellery simple, safe and fun! They combine a rigorous certification process, an industry-leading pricing algorithm, and the world's best buying process to delight all customers. Thanks to a great team, they are changing the "hard-luxury" industry from the ground up.

My client are seeking a growth marketing expert to drive customer acquisition and engagement across multiple channels.

YOU:
Let's talk about you. You are the conductor of the digital marketing orchestra. You are the big picture person who understands the overall landscape and executes campaigns on multiple platforms.

You love data analytics and have a knack for creating elegant dashboards to display KPIs. You are always evolving your search strategies based on current performance and market trends.

You also have a keen eye for design sensibility and have experience developing, iterating and optimizing our mobile app, website, as well as owned and earned content. The right person is at the intersection of social & search marketing, analytics, and innovation.

KEY RESPONSIBILITIES:
*Manage all social, organic, and paid search channels
*Develop and maintain KPIs to measure growth and success of Marketplace and digital campaigns
*Collaborate with Analytics, Product, and Marketplace teams to gain insight into our customers and their market
*Perform A/B tests to constantly optimize to drive sales for both buyers and sellers
*Create and maintain growth marketing dashboards
*Build and optimize buyer and seller funnels to drive conversions
*Stay current with search industry trends and best practices

REQUIREMENTS
*Solid experience managing paid/ organic search and social media channels.
*Experience with Facebook advertising
*Experience in content and content marketing, preferably in the luxury industry
*Experience with Google Shopping and Adwords
*Highly analytical and data-driven
*Fluent in Excel
*In-depth knowledge of analytics tools, such as Google Analytics
*Experience within an online marketplace is key.
*Startup experience is highly desirable.
*Passion for watches & jeweller is a plus

Propel are the UK's largest independent provider of permanent and contract recruitment services to the global digital economy, specialising in commercial, marketing, technical and creative talent.

Services advertised by Propel are those of an Agency and/or an Employment Business. Please be aware that we receive a high volume of applications for our roles, many from people who meet or exceed the requirements. Whilst we try to respond to as many applicants as possible, you can assume that you have not been selected for interview if you do not hear from us within 14 days.

Required skills

  • digital marketing
  • eCommerce
  • luxury
  • head of marketing
  • start-up
  • online marketplace
  • growth marketer

Reference: 33897271

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