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Group Studio Copywriter

Posted 12 March by New Look Retailers Ltd Ended

As a New Look Product Copywriter, you will be writing descriptions and inputting information for all products across the New Look ecommerce website, based at our fantastic studio in London.

Working with four other copywriters, you will write up to 400 products per day so you must be a fast writer with a high attention to detail. You should have a thorough understanding of fashion terms. A high level of computer literacy is a must as you are expected to prepare spreadsheets, work with Excel formulas and use an ecommerce platform/CMS on a daily basis . You will be inputting product information daily, so as well as being able to write small pieces of editorial copy you must be adept at adding fabric information, fit type, dress lengths and washcare information to the system. While our product descriptions do include small snippets of 'how to wear' copy, please note that this is not an editorial role.


Working from a daily spreadsheet to write all descriptions and product information for all products across the site covering womens, mens, accessories, footwear, tall, petite, plus size, maternity and teens.

Inputting all product information including washcare, fabric composition, dimensions/length etc. directly into the CMS

Working closely with the ecommerce merchandising, trade and photography teams to ensure all product information is up to date and correct and that copy reflects product seen in imagery

Working to a very strict deadline — all products on daily lists MUST be complete by the end of each working day

Maintaining a good working relationship with the group buying and merchandising teams to ensure correct product information is placed online

Awareness of SEO impacts on product descriptions and titles, working with Digital Marketing team to ensure correct terms are used where applicable

Ensuring the New Look tone of voice is adhered to across all written descriptions

Keeping a copy style guide updated with new terms and descriptions

Keeping model information updated with new castings and measurements


Fast typing skills

Excellent spelling and knowledge of grammar

Highly organised

High level of accuracy and attention to detail

Fast learner

Basic knowledge of fashion terms and an awareness of fashion trends

Knowledge of Excel- working in spreadsheets and using formulas

Experience of CMS/ecommerce platforms

Studying for an undergraduate degree

Previous experience of ecommerce copywriting is desirable


As well as the opportunity to gain industry experience in a fast paced fashion retailer, there is everything from bonus schemes to season ticket loans that will make life a little bit easier for you - including a huge staff discount of 40%, holiday days and access to our New Look Rewards which include some amazing discounts across a number of different businesses.

Reference: 34061125

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