They are looking for a standout individual who can fulfil this important role and ultimately make a significant contribution to the success of the business. Your aim will be to fully understand performance of all marketing campaigns; to derive insight to maximise value delivered; to support development of marketing strategy; to build accurate and insightful forecasts; and so to ensure that the marketing team delivers or exceeds all KPIs. As a strong relationship builder you will work closely with other internal teams including the finance, analytics and the web analytics teams.
With a passion for analytics, you will need to have an inquisitive nature and a real inquisitiveness to understand what the numbers mean. You will provide detailed analysis of all performance marketing channels and communicate this to the senior management team accurately, clearly and succinctly. You will analyse the success of our marketing campaigns by reporting on performance against plan. You will use analysis and research, with the insight derived from it to help inform media strategy, defining the mix of spend to achieve optimum marketing effectiveness, delivering net income and brand objectives, with continuous review of competitor activity.
This role requires someone who understands the numbers that are delivered through the marketing team, how those numbers work, what they mean, what can be done with them, etc.
Previous experience working within a marketing team is preferred but not essential. It is important, however, that you are highly numerical with a relevant degree and want to use this to provide a solid approach and deliver thoughtful and reasonable assumptions on business performance.
Great interpersonal skills along with the ability to building strong working relationships will mean that you will ensure optimum collaboration with the team and internal/external stakeholders. You must have strong organisation, prioritisation and time management skills to deliver great success in this role.
This is a role where you will be instrumental in defining the way that the business markets to their customers. You will be rewarded with a highly competitive salary and benefits package, unrivalled career development opportunity, and a range of initiatives to support your wellbeing along with a huge number of discounts and perks.
For more information on this outstanding opportunity please apply today!
Due to the location of their Peterborough office, this role could be of interest to those living in Cambridge, Huntingdon, Kettering, Leicester, Peterborough, Loughborough, Nottingham, Boston, Sleaford, Oakham, Spalding.
For registration purposes please could you let us know where you are currently based or which locations you are considering as well as your required salary and notice period.
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- Peterborough -
- Graduate Marketing Analyst
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