General Manager

Posted 8 April by DreamSearch Ltd

General Manager Hemel Hempstead £28k-£30k OTE £35k

The role is about delivering impressive results and introducing new operational and sales strategies. It means solving numerous challenges - financial, client sales and people management - while ensuring the effective day-to-day management and operations of the club are being met.

You’ll drive sales through the performance of your staff, making sure that extraordinary customer service is obsessively delivered, developing our brand within the local market.

We are ideally looking for highly talented team motivators with management experience in either the Leisure, Sports, Hospitality or Retail sectors.

Principle Duties

  • Delivering membership growth year on year through sales and retention processes ensuring a positive contribution is made to P&L reports by way of managing membership yield and joining fees
  • Provide training and development for the team as required
  • Know your market well through strong competitor analysis reports
  • Plan your team to ensure the monthly set targets are achieved through mapping external and internal outreach
  • Monitoring sales performance to meet with company KPIs
  • Effectively lead, manage and execute all sales promotions delivered through your team
  • Membership revenue (recurring revenue) and additional revenue via studio rental, vending, retail etc. and to monitor all indemnity claims regularly
  • Utility management of the club
  • Controllable Contribution (operational payroll, studio costs, stock management and stationery and marketing)
  • Ensure Brand standards are in place to meet company and member expectations.
  • Management of leaver control through debt recovery systems for arrears and debt
  • Manage member retention
  • New member journey through PT, Gym floor interaction/challenges and group exercise engagement
  • Strong liaison with all Personal Trainers
  • Management of group exercise timetable through agreed budgets and the membership needs
  • Proactively manage the club succession, development and recruitment plan to ensure the club is fully staffed and productive at all times
  • Recognise great performance and manage poor performance issues in a timely and effective manner
  • Encourage full participation in club engagement surveys and act on feedback
  • Drive positive member retention through supporting members to achieve their goals and ensure attrition is rate is consistently low
  • Be visible and active during peak hours and interact with club members
  • Confidently communicate with club members and deal with queries and complaints in a calm and professional manner
  • Take ownership of issues and attempt to resolve issues in a pragmatic manner and within managed timelines
  • Demonstrate integrity, resilience and drive to lead and motivate the team to success
  • Manage with enthusiasm, energy and demonstrate positivity to colleagues and members within the club
  • Act as a role model, demonstrating a passion for standards and cleanliness
  • Lead and drive brand standards, meeting compliance policies and procedures
  • Creates a productive, dynamic and vibrant environment
  • Professionally, demonstrating outstanding organisational, planning, implementation and evaluation capabilities
  • Deliver on personal, team and business objectives
  • As a role model, showing productivity in a pressurised environment

Key Skills and Experience

  • Experienced in and have proven success of managing sales and delivering against sales targets and KPIs
  • Experienced in operational management, maintaining Health and Safety and Compliance/audit standards
  • Experienced in the Fitness Industry or have relevant management experience in Leisure, Hospitality, Retail or similar customer facing environment
  • Experienced and successful in management of a multi-disciplined team and able to demonstrate effective and positive people management
  • Commercially aware and proactively seek out business opportunities

Required skills

  • Fitness
  • General Manager
  • Gym
  • Leisure
  • Fitness Industry

Application questions

Do you have a successful business management and development experience?
Are you and inspirational sales team and business manager?
Do you hold a full UK driving licence?

Reference: 34853167

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