European Road External Sales Executive

Posted 25 January by ESR Group

The External Sales Executive is responsible for developing new business opportunities aligned with the company strategy across all trades .


  • Pro-actively generate new sales and achieve maximum profitability against mutually agreed sales targets by profiling potential new prospects;
  • Ensure Trade Directors are fully informed on rate negotiations, service requirements and potential meetings when a high profile customer is evident;
  • Provide new and existing customer reports ensuring that all sales activity is accurately reported and feedback on any barriers and market intelligence is delivered;
  • Communicate new customer requirements through Standard Operating Procedures to ensure that all appropriate staff have access to the relevant information;
  • Establish and maintain effective communication links with other business units to identify all potential sales opportunities;
  • Keep accurate records by logging all sales visits on FCL;
  • Maintain awareness of company products and of relevant sales techniques to ensure that the sales role is carried out in line with Company values;
  • Research and analyse internal and external market information to enable the business units to identify opportunities and develop products and services which will support business objectives;
  • Attend sales meetings and conferences as and when required;
  • Any other duties as required by management for the smooth and efficient operation of the department.


  • Work with the Sales team to continually improve processes and business performance;
  • Support changes in the role necessary to take the department and business forward; and
  • Work to achieve personal objectives set at appraisal and/or those set monthly or quarterly.


  • Achieve agreed individual objectives and hit sales targets;

Required skills

  • Business Development
  • sales
  • freight
  • european road

Reference: 34321863

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