Email Campaign Support - FTC

Posted 7 August by REED Easy Apply Featured Ending soon
Reed Business Support Cumbria are exclusively recruiting for our award winning client on the outskirts of Kendal.

This rare opportunity to work for one of the area's top employers in their modern office within the Marketing department does not come up often.

As a Campaign Assistant, you will support the organisations day-to-day email marketing communications, working alongside the Campaign Assistant, taking end-to-end responsibility for the production and sending of selected emails, from briefing the product content and design through to signing off the final creative/HTML build and using our Email Service Provider’s (ESP) platform to deliver the emails to our target audience.

1. To brief and manage the end-to-end creative production process for selected emails, ensuring that the product mix and content is commercially robust, the presentation as appealing as possible, and the emails ultimately reflect the brand

• To manage the build, browser testing and timely send of selected email newsletters, as directed by the Campaign Coordinator

• To be proficient in the use of our Email Service Provider’s (ESP) platform and other relevant processes concerned with the production and sending of email marketing communications

• To take full ownership for understanding what ‘stories’ and key products are to be featured in our email marketing communications, what supporting content is available either now or is being created, new products that are being launched, forthcoming promotions and in-store marketing plans

• To gain an understanding of what has proved effective in the past or is currently proving effective in terms of email marketing strategies, ‘stories’, events, promotions, product category and individual product performance, and reflecting this insight in future email production

Strong creative skills – effective at briefing creative agencies, with the ability to quickly and confidently evaluate creative options presented, judging what constitutes the most compelling/engaging route forward
• Be able to demonstrable expertise and previous success in email marketing communications
• Experience of working with an Email Service Provider’s (ESP) platform to build and send effective email marketing communications
• Excellent written and verbal communication skills
• Excellent relationship-building skills – friendly, welcoming and approachable
• Excellent organisational skills – able to set and adhere to tight deadlines and effectively prioritise work
• High attention to detail
• A ‘can-do’ attitude – positive, determined and adaptable
• Confident and assertive manner
• Self-motivated with the ability to work autonomously as well as in a team
• Computer literate, proficient in using Microsoft Excel
• Educated to A-level standard or equivalent professional experience, with a minimum grade C in GCSE Maths and English (or equivalent)

This role is covering for a Fixed Term Contract of 5 months. If you are immediately available and looking for an opportunity to join an award winning business please call us urgently to discuss on 01524 380229 or apply below.

Reed Specialist Recruitment Limited is an employment agency and employment business

Reference: 35818077

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