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ECOMMERCE MANAGER - GLOBAL RETAIL BRAND

ECOMMERCE MANAGER - GLOBAL RETAIL BRAND

Posted 15 June by Detail2Recruitment (Digital & Technology)
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Ecommerce Manager - Global Retail Brand - Job Summary

My client is looking for a Web Manager to grow the online business by developing the ecommerce strategy to deliver the commercial plans. This is a fast paced varied role that requires both a combination of reactive and strategic skills and approach so it would suit a ecommerce or web manager that is used to and comfortable with taking full ownership of a retail website.

Ecommerce Manager - Global Retail Brand - Role Responsibility

  • Own the overall Ecommerce function and work with external partners and internal stakeholders to deliver the optimum user experience, including purchase journey, and conversion.
  • Accountable for the technical and commercial success of the site, through project delivery and excellent planning skills, taking the lead in bringing innovative new solutions to the table.
  • Collaboration with internal stakeholders to achieve commercial objectives and KPIs.
  • Be the business stakeholder for identifying opportunities to lead the evolution of the Ecommerce function including identifying customer pain points and emerging customer needs and behavioral trends, develop a roadmap on ROI based prioritisation and production of business cases, working alongside all stakeholders and partners.
  • Coordinate the relationship between departments, understanding their requirements and turning those into a coherent ongoing strategy.
  • Manage the agency responsible for the site. This includes large development work, bug fixes, support and maintenance.
  • Harness the power of SEO, heat mapping, analytics and search to drive maximum, relevant traffic to the website.
  • Keep up to date with web trends and developments and ensure we remain current.
  • Ensure the EMEA websites are always operational and functioning.
  • Monitor the performance of the site (banner clicks, traffic behavior, conversion triggers etc) and feed into the trading meetings and around the wider business as a basis for shaping product and trading direction.
  • Analyse trading KPI metrics to maximise sales opportunities daily, weekly, monthly and quarterly.
  • Ensure successful integration of seasonal sales and marketing initiatives

Ecommerce Manager - Global Retail Brand - The Ideal Candidate

  • You'll be a great leader who inspires their team with a track record of getting teams working together and coaching and developing individuals.
  • Strong trading and commercial acumen with at least five years experience
  • Detailed understanding of ecommerce, with hands-on experience of merchandising, customer journeys, online marketing, website analytics, CRO and technology selection.
  • Experience of managing agencies and third parties.
  • Great influencing skills with experience of taking people with you to achieve organisational goals, comfortable communicating at a senior level with the ability to relay technical knowledge to stakeholders with various levels of technical knowledge.
  • Experience driving large ecommerce projects from business case to delivery.
  • Analytical and comfortable working with numbers and spreadsheets (tableau, advanced Excel) with exceptional technical web analytics knowledge (e.g. Google Analytics, SEO, CRO).
  • Customer focused with a passion for delivering a great online experience.
  • Attention to detail and process
  • A successful record in delivering and running digital projects through project management, problem solving, the ability to manage multiple issues as and when they arise.
  • Working knowledge of JavaScript and HTML.
  • Working knowledge of online development and frontend design.

Detail2Digital acts as an employment agency in respect of this position. We will process your CV and personal information to assess your suitability for the role. If your application is taken forward we will record your personal information and contact you to discuss the role. We may consider you for other relevant roles we have that we believe will be of interest to you. Your personal information will be held securely. For more information please refer to our privacy policy page on Detail2Recruitment website.

Reference: 35402879

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