22-25k + benefits
- Prestigious brand
- Over 100 years old
- Dynamic and growing ecommerce / marketing team
Our client are expanding their digital team and are looking for a bright and commercially aware analytics executive. We're looking for someone with strong numeracy and analytics experience, preferably someone proficient with Google Analytics.
On a daily basis, you'll be working to analyse customer journeys, analysing behaviour, developing strategies using analytical insights, developing reports for meetings, and introducing innovative new analysis methods.
You will lead work on understanding how customers respond to different marketing channels and campaigns, all with an aim to identify problems, opportunities and drive uplift in revenue and conversion rates.
You'll help uncover opportunities for the digital team to make savings across paid media by comparing PPC and organic results and working with the paid media and SEO teams to better optimise their activity, ensuring optimisation of media spend.
You should be confident in presenting your findings and ideas in group meetings, with your colleagues and with directors. You will also be required to represent the E-Commerce Manager in internal and external meetings when they are on holiday or out of the office.
Our client offers a friendly and dynamic working environment and a continued company growth plan and staff development.
Key responsibilities include:
- Analysing consumer behaviour
- Reporting on channel performance
- Highlight opportunities for customer journey improvement
- Increasing conversion rate
- Standing in for E-Commerce Manger when required
- Supporting wider digital marketing team
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