RealBee Recruitment are currently recruiting for a Digital Marketing Manager for their respected client based in Lincoln. This is a full time, permanent position.
Your role as the Digital Marketing Manager will be to head up the digital marketing department, with overall responsibility of all areas and channels of digital marketing.
Responsibilities of the Digital Marketing Manager:
- Accountable for all areas of digital marketing in a performance related capacity, coordinating all digital facets.
- Lead, coach and support the Digital Marketing Team in all day to day activities, plans and overall strategy.
- Plan and execute the overall digital marketing strategy in order to achieve performance targets.
- Plan, implement and have overall responsibility for SEM (Search Engine Marketing).
- Optimise, support and have overall responsibility of Affiliates performance.
- Manage and oversee implementation and responsibility of performance on SEO strategy.
- Responsible for the overall management of the UK e-commerce website.
- Manage and oversee the email marketing campaigns.
- Work with 3rd party stakeholders to optimise campaigns.
- Report to the Managing Director sales progress, any issues or barriers arising through given sales campaigns and presenting initiatives.
- Manage marketing budgets and allocating financial resource where required.
- Share knowledge, experience and expertise with colleagues, key clients, customers and 3rd parties.
Skills/Requirements of the Digital Marketing Manager:
- Demonstrable digital marketing background - minimum of 5 years’ experience in management level.
- Experience with the B2C market.
- Knowledge of access tolls and various digital marketing software tools.
- Results driven and used to working to targets and KPI’s.
- Evidence of hands on experience in:
- Ecommerce platforms.
- Email Marketing.
- Affiliates and Partnerships.
- Social Media.
- Digital Marketing Strategy.
RealBee Recruitment Ltd acts as an employment agency for permanent recruitment and is an employment business for the supply of temporary workers. RealBee Recruitment Ltd are specialists in financial recruitment based in Lincoln primarily servicing the East Midlands.