Digital Marketing Executive

Posted 16 May by Redland Search Easy Apply Featured

We have an incredible opportunity for an ambitious marketeer to join a rapidly growing Cornish financial services company. With increasing focus on digital, we need a capable digital marketeer with excellent writing skills.

Purpose: To support the Head of Brand and Communications in raising the profile of this new Financial Services organisation - positively positioning the business in the minds of stakeholders

Reports to: Head of Brand and Communications

Key Accountabilities:

Marketing Support:

  • Helping to implement marketing and promotional activities.
  • Conducting desk-based research about customers, competitors, customer segments, the commercial lending industry and trends and themes as required.
  • Compilation of a marketing metric report. Maintenance of image library: video and regular podcast
  • Budgetary administration: matching invoices with estimates in the budget folder and logging data on spreadsheet.
  • Ad hoc projects.

Events :

  • Researching events for the organisation to participate in.
  • Maintain the central log.
  • Assist with the organisation of events and exhibitions including venues, speakers, logistics and marketing materials.
  • Attend events as required.
  • Project manage events as required.

Collateral and Merchandise:

  • Manage stock control of all collateral, merchandise and branded assets.
  • Build stock of branded merchandise and clothing.
  • Assist with the production of event kits.
  • Assist in the planning and ordering of collateral.

Online:

  • Support the Brand and Communications Manager in fulfilment of Social Media content, campaigns, competitions, monitoring and tracking.
  • Making content updates to the company website.

Stakeholder Communications:

  • Assist with the execution and distribution of stakeholder communications including customer letters, letters to shareholders etc.
  • Assist in developing and executing customer surveys.
  • Creation/editing of PPT presentations.
  • Proofreading

Knowledge and skills:

  • Microsoft Office skills: Word, Excel and PowerPoint
  • Good written and spoken communication
  • 1 year’s marketing experience/relevant Marketing qualification
  • Proficient in social media: in particular Twitter/LinkedIn/Facebook
  • Creativity
  • Understanding ofbusiness model/ethos
  • Commercial awareness
  • Ability to manage a busy workload
  • Logical thinker and completer finisher
  • Research skills
  • Google Analytics
  • Good eye for detail
  • Event Brite

Key competencies:

  • Planning and organising
  • Decision making and judgement
  • Taking responsibility
  • Performance standards
  • Customer Focus
  • Job Knowledge
  • Teamwork/Collaboration
  • Communication/Interpersonal skills
  • Personal qualities

Required skills

  • Digital Marketing
  • Event Management
  • Marketing
  • Marketing Communications
  • Promotions

Reference: 35157583

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