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Digital Marketing Executive

Posted 6 April by Michael Page Digital Easy Apply Ended

They are looking for a Digital Marketing Executive based in West London to join them. You must have experience in Web Analytics, PPC, SEO, Copywritting, Excel, Indesign & Social Media

Client Details

You will be working for video based training company, within the healthcare and IT sector based in London.


As a Digital Marketing Executive, you will have the key skills in:

- Web Analytics, PPC, SEO, Copywritting, Excel, Indesign & Social Media


Photoshop, InDesign, Excel, Google Analytics, Google Adwords, Magento, MailChimp, Vertical Response, SEMrush

Key Roles :

    • PPC - Using Google AdWords
    • Copywriting - Creating eye catching, compelling, SEO friendly copy around our brand and products and distributing this via social media, blog and other digital platforms.
    • Google Analytics: proficient knowledge of software to measure progress of site pages and understand successes and failures & report on the effectiveness of digital campaigns. We're looking for someone with an analytical mind
    • SEO - Keyword analysis: implementation of tools such as AdWords Keyword Planner to research best practice into keywords for content
    • Competitor analysis: usage of tools such as Spy Fu, Follower Wonk and SEMrush in order to analyse competitor position and content performance
    • Social Media : Managing company Facebook, Twitter and LinkedIn accounts, promoting sales/products, keeping customers informed of relevant news.
    • SERP optimisation: utilisation of keywords and html tags within text and profiles to enhance visibility on Google
    • Graphic Design: Experience in using adobe InDesign and Photoshop to create and edit marketing material such as newsletters, flyers and social media graphics - Basic skills only as we're looking for a marketing expert not a graphic designed
    • Email Marketing: Weekly email communications with offers and information using Vertical Response and MailChimp
    • Web CMS management - Any experience with Magento would be useful
    • Database management - Using Excel


Key Attributes Digital Marketing Executive based in London will need to be :

  • Educated at Degree level
  • * Organised and analytical approach, and able to multi task.
  • * Excellent written and spoken English.
  • * Able to work on your own initiative.
  • * Self-motivated and results driven, and a will to achieve beyond expectations.

Job Offer

The successful Digital Marketing Executive based in (West) London will get a brilliant salary between £24,000 to £28,000 + additional benefits

Reference: 34848760

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