Digital Marketing Executive

Posted 8 March by Sovereign & Bale

Purpose of the job:

As part of our team, you will lead on campaigns that support people to access the assistive technology that can change their lives positively. This will involve working with organisations in the public, commercial and third sector whose work helps older and disabled people make good choices about equipment for independent living.

Key Duties:

  • Increase the reach of our information and services to stakeholders and organisations using digital marketing campaigns targeting current contacts and acquiring new customers using digital and other media channel
  • Working as part of a business development team, increase income through uptake of our services such as training, licensing, sponsorship, advertising and conferences
  • Help to develop new digital marketing schemes
  • Work with the IT team in the development of new and improved websites and services
  • Develop sound knowledge of the older/disabled persons arena, including a good knowledge of competitor activities
  • Develop and maintain a full understanding of our current and planned services to ensure opportunities are optimised with existing and new partners, optimising all opportunities
  • Strategically plan and execute face-to-face presentations for the purpose of business development
  • Develop marketing and sales materials to support the role

Required skills

  • Campaigns
  • Marketing
  • Media
  • Sales
  • Technology

Application questions

Can you contribute to direct and digital campaigns?
Do you have excellent websites and email techniques?
Are you able to use a CRM database?
Would you relish working with a range of external partner organisations?

Reference: 34634473

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